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The main activities of Carphone warehouse is to look after the customers and to make a good annual turnover

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Introduction

Carphone Warehouse The main activities of Carphone warehouse is to look after the customers and to make a good annual turnover. As a PLC the company's shareholders can be any member of the public, although shares are likely to be concentrated within institutional portfolios. Since Carphone warehouse opened in 1989 it has opened 470 stores in the UK, several stores across Europe and sells mobile phones from major manufacturers, connections with all the main mobile network operators, pay as you go vouchers and accessories, PDA's and mobile phone insurance. The main aim of Carphone warehouse is: We aim to exceed our customers' expectations by providing an innovative approach to service. To stay at the front of this dynamic and rapidly moving industry, we constantly develop new ideas and services for our customers. ...read more.

Middle

The Carphone Warehouse is a successful company. They have won the awards for Retail Week - Customer Service Initiative Award in 1998, 1999 and 2001, Mobile News - Large Retailer of the year between the years 1995- 2001, Best Customer Service in 1998, 2000 and 2001, Arthur Andersen Enterprise Award: Customer Service in 1997 and 1999 and Mobile Choice Consumer Awards High Street Retailer of the Year 2005. The Carphone Warehouse was also in the finals for the e-tailer of the year. If the activities of the company changed the aim would probably change, but not drastically because this aim would be relevant for most companies. As a PLC the company's shareholders can be any member of the public, although shares are likely to be concentrated within institutional portfolios, at the moment each share will cost you over �150. ...read more.

Conclusion

I think Carphone Warehouse is a successful business, this is shown by the amount of awards the business has won over the past few years and also by the amount they are charging per share. If Carphone Warehouse changed its business activities I think the type of ownership would need to be changed as the public may not be as interested in CPW and they would decide not to buy shares in the company which means CPW would not have enough money to support them, so I would have thought they would change to a private limited company as they would no longer have to rely on money from the public. I do not think the aims of CPW would need to change as they are universal aims which could quite easily be suited to any business. ?? ?? ?? ?? Andrew Adkins Page 1 09/05/2007 ...read more.

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