With the end of World War One came to an end of emphasising on social reform at a federal level. The Bruce-Page nationalist-country party government was seen to have increased its concerns with the economic value of Australia.

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History E306                Naomi Fuller

With the end of World War One came to an end of emphasising on social reform at a federal level. The Bruce-Page nationalist-country party government was seen to have increased its concerns with the economic value of Australia. This was to be a changing economic circumstance compared to that of the Hughes regime in the years before. This changing factor was heard in an enthusiastic speech delivered by Prime Minister Bruce, that if Australia’s great natural resources were brought into full development this ‘would solve most of the economic problems that face the world’. This new imperial policy was known as ‘Men, Money, Market’. The nationalist-Country Party erected such a proposal of economic plans to deal with immigration, markets, both primary and secondary, financial reforms and foreign affairs.

The commonwealth now had a new role with dealing with immigration. Once left to the states was now a federal role. From excluding migrants, pre World War One, the states were now prepared to allow the federal government to intervene and to promote immigration to Australia. When the Bruce–Page government came into power in 1923 it was decided that the federal government would have a greater role than in the past. Under the Empire Settlement Act of 1922, which Britain agreed to lend £3million a year for 15 years to assist in the settlement of British migrants. In 1925 the British and Australian government s agreed to lend £34million  to the states over 10 years and a further £75 for each migrant settled. In 1926 the Development and Migration Commission was set up to supervise immigration into Australia. The commission was to exercise approval for development schemes however rejected most, authorising only $8 850 000 and although $200million was borrowed for public work programs from 1922-1928 the immigration quota fell short of expectations. Between 1921-1929 however  323 000 immigrants arrived in Australia with  almost two thirds assisted. Of this money borrowed some £50milion went into settlement schemes. One such one was the soldier settlement scheme. This and other settlement schemes were seen as wasteful. Small farming properties were allocated to soldiers who had served in World War One but even under the best circumstances they were to small to support families. This scheme was controlled buy the state because they owned ‘crown land’ but it was the commonwealth who had to foot the bill at the end with borrowed money from the British.  But this scheme was seen to only bring more misery towards the war veterans, with many having to walk off the farms, unable to pay rising debts.

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Evaluation of the slogan ‘Men, Money, Markets’ sees that alone Men and Money could not expand the industry of the Markets. The Bruce-Page government realised that there was no point in increasing farm output  if there was no markets to sell to. The nationalist-country party then had to find new markets to improve marketing methods. New markets were opened up in North America and Asia, although Britain was still the bulk buying of Australian produce. Marketing boards were set up to promote goods such as dried fruits, wine, dairy and canned fruits. In 1924 The Export Guarantee Act was ...

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