Publisher.I have been recruited to help Steven make the Programmes, Banners, Information Cards and Tickets.

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Statement of the Problem

Steven Brockleyn is a very successful Entrepreneur who has successfully invested into every Market. He has worked with several other Businessmen and has amassed a huge fortune. He is very recognised among fellow Businessmen. Steven is about is about to launch a new chain of Clothes Store and wants to advertise the Shop extensively.

On the Day the Store opens he will organise a Party. This Store will have several Celebrities coming to the Opening Party and so there will need to be a Ticketing System organised. He doesn’t have the Time to organise this Party nor has he the Time to publicise his Store extensively enough. Steven Brockleyn needs an effective and quick way to publicise his Shop and to arrange a Ticketing System. Steven will allow a lot of Money to be spent however the Event has to be a big success so Steven doesn’t lose any Money. I have been recruited to help Steven make the Programmes, Banners, Information Cards and Tickets.

Steven Brockleyn was originally suggesting that there should be a stand where all the Information Cards will be displayed for Collection, where the Tickets will be sold and the Banners will be displayed by the Stand.

Consideration of Alternative Solutions

  •         A Stand could be set up which has all the Information Cards and these Cards will be handed out. A Banner will be publicized and Tickets will be sold from the Stand. The Problem with this Idea is that the amount of People who will receive this Information will not be very substantial. This will be due to the Fact that the Stand can only serve the People that pass the Place and request the Information will have a Chance to receive the Information. The Cards, Banners, Tickets and Programmes will all be hand-made and colour-copied. The hand-made Publications will be very likely to have Errors. The Publications will also look very unprofessional and as Celebrities will be coming to this Event it would be very bad for Steve Brockleyn to use such cheap Methods to publicise this Event.
  •                 A Word Processing Program could be used to type up the Programs. The Word Processor will allow easy typing up of the Program and will allow easy making of the Banner. However the Information Cards will be very hard to produce as the Pictures and the size of the Card will be a Problem to print as you will have to order special Business Card Paper which has been sectioned. Also in a Word Processor it will be hard to combine the Pictures and Text in a presentable manner. The Word –Processor will also make it hard to insert Pictures as you have to specify the type of way the Text will Wrap around the Picture and this could make it very hard to insert several therefore it won’t allow the Publication to have enough Pictures and so will deter Customers from viewing the Publication in the first Place.
  •                 A Desktop Publishing Package could be used to easily make the Banners, Tickets, Programmes and Cards. The DPP is very useful for this as it designed especially for Publications like the ones needed. DPPs are also very flexible in their Use; they can be used to word process and to launch Websites unto the Internet. DPPs also have a wide range of Wizards which can help a lot with creating the Publications especially if the maker of the System is inexperienced with using Computers. However DPP isn’t suited to typing in large amounts of Text so to type in Text you have to insert a Text Box. This could result in several Text Boxes being needed and this will waste Space on the Page.
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Justification of Proposed Solution

        The DPP Choice would be the most intelligent Decision. It is much easier to insert Pictures and to type in Text than a Word-Processor however a DPP interface is much more confusing than the Interface for a Word-Processing Program. Making the Publications by Hand is far too unprofessional and could be very poorly presented. This totally rules it out.

The DPP also allows the Publications have several Wizards making it so easy to understand and use the DPP. Word-Processing Programs tend to have more typing orientated Wizards e.g. to type a Letter.

        

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