• Join over 1.2 million students every month
  • Accelerate your learning by 29%
  • Unlimited access from just £6.99 per month

Business at Work

Extracts from this document...

Introduction

Anglo European School

EDEXCEL AVCE BUSINESS STUDIES

Assignment 1

Unit 1: Business At Work

Candidate Name: Toong Lu

Candidate Number: 9007

Centre Number


Table of Contents

1. Introduction

1.1 Aim

1.2 Report Structure

2. Review of Ford Motor Company

2.1 Company Overview

2.2 Business Objectives: Vision, Mission, Objectives, Strategy and Tactics (VMOST)


1. Introduction

  1. Aim

The aim of this report is to understand the Business Environment and within organisation of Ford Motor Company (FMC), which includes the culture and management of the company. This report will also analyse and evaluate communication channels and quality control that FMC possess. Finally, conclusions will be drawn through the assessment of the process that is carried out by the company to meet their objectives, with recommendation of alternative approaches, which may enable FMC with further success in the future takings.

1.2 Report Structure

The investigation will follow a structured analysis approach, illustrated in Appendix I.


2. Review of Ford Motor Company

2.1 Company Overview

Ford Motor Company is a public limited company, listed on the New York Stock Exchange. Ford Motor Company is one of the world’s largest multinational automotive companies that manufactures and distribute automobiles in 200 markets across six continents employing more than 327,000 people worldwide. The company consists of eight core and affiliated brands (Aston Martin, Ford, Jaguar, Land Rover, Lincoln, Mazda, Mercury and Volvo)

...read more.

Middle

[1]

As a private limited company

The ownership of FMC has been inherited to the third generation of the Ford family – Henry Ford, William Clay Ford and William Clay Ford Junior. Currently, the Ford family owns 20% of the company’s share. Although the Ford family owns such a small percentage of the company’s share, they still hold the majority right of the company.

As a well-established public limited company, FMC holds the advantage over newly set up company as it dominates the market with only a few major competitors such as General Motors and Toyota.

However, as a successful plc, FMC faces threats from outside interests that may result as being the subject to fluctuation or even possible take-over battles. For example, in the past few years, Ford has taken over a couple of automotive companies such as Jaguar and Volvo. Also, they had discussions about taking over BMW but were unsuccessful.

As described above FMC has made the translation from a small private company into a global public listed company over the past century. Its size and company structure has both its advantages and disadvantages.

Advantages

  • Limited Liability
  • Continuity of the business (as a plc, it normally dominates the market)
  • Ease of buying and selling shares
  • The ease of capital inquisition (it’s easier for a plc to raise their finances as financial institutions are more willing to lend money to a plc)

Disadvantage

  • The ease of buying and selling shares may attract outside interest that may result for being the subject to fluctuation of possible take over battles.

2.2 Business Objectives: Vision, Mission, Objectives, Strategy and Tactics (VMOST)

Businesses exist to provide goods and services to satisfy their customers. All businesses have their own distinctive attitudes, value and beliefs that make up their culture, in which they set themselves objectives that reflects the way they operate.  The objectives that most businesses’ follows are based on: -

  • Making a profit
  • Increasing sales and/or market shares
  • Surviving
  • Offering charitable and/or non- profit services, such as contributing in saving the environment
  • Developing staff skills
  • Producing high quality products and/or services
...read more.

Conclusion

Air Quality and Vehicle Emissions

Ford’s Position

  • Ford has dramatically reduced the tailpipe emissions of our vehicles and continues to push for further improvements. Additionally, we are dedicated to developing alternatively fuelled and advanced technology vehicles that produce significantly reduced, and in some cases, zero emissions. Our consumers rely on our vehicles to provide important function and utility. We are committed to actions that address both the needs of customers and the need for improved air quality.

Ford’s Action

  • Ford has voluntarily certified all of our gasoline pickups, SUVs and the Windstar minivan as low-emission vehicles (LEVs), years ahead of regulation.
  • Our LEV trucks are cleaner than many cars on the road today.
  • Ford offers more alternative-fuel vehicles than any other major automobile manufacturer. They include models that operate on compressed natural gas (CNG), liquefied petroleum gas (LPG), ethanol, and electricity. We are also focusing on a variety of advanced technologies, including hybrid electric vehicles (HEVs) and fuel cell vehicles, to significantly reduce emissions while not compromising utility.[6]

        -  –


[1] Source: Ford 100 Years Anniversary Year Book

[2] Source: www.ford.com

[3] Source: Company Internal Website – www.marketstrategies.ford.com

[4] Source: Jim Padilla’s “Building on Basics” Triangle (refer to Appendix II)

[5] Source: Bill Ford Internal e-mail to FMC Employees (refer to Appendix III)

[6] www.ford.com/en/company/about/publicPolicy/airQualityVehicleEmissions.htm

...read more.

This student written piece of work is one of many that can be found in our GCSE Gary's (and other) Car Sales section.

Found what you're looking for?

  • Start learning 29% faster today
  • 150,000+ documents available
  • Just £6.99 a month

Not the one? Search for your essay title...
  • Join over 1.2 million students every month
  • Accelerate your learning by 29%
  • Unlimited access from just £6.99 per month

See related essaysSee related essays

Related GCSE Gary's (and other) Car Sales essays

  1. Used Cards - find which factors will influence the price of a second hand ...

    results, is now proving my hypothesis even more accurate, with less or no outliers, making my data now more reliable. This is because the line of best fit passes through most of the data and there are more or less equal points on both sides of the line.

  2. Used second hand cars

    depreciation of cars with age 3 years= 53.85826772+ 64.57731959+ 58.533309481+ 37.64172336 4 = 53.65260137 Average depreciation of cars with age 4 years= 53.96160558+ 63.26965467+ 40.79200592+ 63.13364055+ 55.03374578+ 36.53061224 6 = 52.12021079 Average depreciation of cars with age 5 years= 46.11940299+ 74.06686141 2 = 60.0929822 Average depreciation of cars with age

  1. Ford Motor Company

    One such example of high fixed costs is the Jaguar manufacturing operation in the UK, where three manufacturing plants operate producing just four different car-lines. 2.2 Current Strategy Late in 2001, to combat the market forces which were threatening the competitive position of Ford, new CEO William C Ford, adopted

  2. Maths - statistical driving test

    I can conclude so far that instructor C is the best instructor. Graph 11 & 12 Graph 11 and 12 display instructor D's stratifies sample population and also the original population of students results. After extensively exploring the plots on the graphs I can conclude that there is evident negative

  1. T-Total Maths

    14 15 16 4 10 15 16 17 5 11 16 18 19 5 X 2 = 10 - 52 = - 42 FORMULA = 5N + 42 GRID 7 T NUMBER T TOTAL 2 59 3 64 4 69 5 74 6 79 Numbers inside T shape 2 9

  2. Legal and Ethical Analysis of Ford Pinto

    Practical considerations dictated the Pinto's fuel tank placement. The fuel tank could not be placed over the axle due to the possibility of introducing other Pinto variations such as station wagon or hatchback. The over the axle location also would greatly reduce storage space and reduce serviceability.

  1. Factors affecting price of Used Car

    I will calculate the averages of each make i.e. the mean regardless of age, the range, and the median and finally the mode if any. The table below shows the Averages of the second hand price of Ford, Vauxhall, Rover and Fiat.

  2. Maths coursework - car prices

    of the car and also the mileage of the car and make suitable predications from the curves of best fits without the outliers in my graphs, which I will put a table with price new by that price now then age which then I will do this formula = (price

  • Over 160,000 pieces
    of student written work
  • Annotated by
    experienced teachers
  • Ideas and feedback to
    improve your own work