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What are the advantages to a movie studio of an artificially created star?

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Media Studies                                                                Samantha Lam 11A

What are the advantages to a movie studio of an artificially created star?

Due to our advanced technology in the modern society, there is virtually no difference what so ever between a real star and a made up one. A star is an image of a person who is famous across a range of media. They are accepted by these media and would have many news values.  They would have global appeal as well as star power.

 The movie studio would have total control over the artificially created star and therefore, the star would appear and look how they want them to. This star would show up on time, meaning that employees would no longer have to put up with its temper; mood swings; reducing the likelihood of unexpected problems etc.

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It would also be safer for movie studios to use these artificially created stars as they would be able to predict what will happen since they control them and so the promised box office the star power provides would therefore, maintain under the control of the movie studios.


As a conclusion, having an artificially created star would be cheaper and would mean that the movie studio would be able to have total control over them.  Their star would be perfect, and the public wouldn’t be able to tell the difference between a real star and an artificially created one. This artificially created star would be the movie studio’s property while it would still have star powers and would be a product or a service that could be bought and sold with a minimum amount of value.

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Many audiences would be attracted to this artificially created star and would purchase products related to this star in order to know their star properly. They would listen to this star and would do anything this star tells them to do.

As a conclusion, the audiences may not believe that there would be anyone who could possibly be perfect and therefore would try to find out more about this star. And yet, they do not want such perfect stars as it is not interesting if every aspect of their life is perfect, causing the media to only write achievements and positive news since negativity usually means good news to people, making them interested.

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