In the AS-AD model, the aggregate demand curve is vertical or downward sloping while the aggregate supply curve is vertical or upward sloping. Explain why this is.

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In the AS-AD model, the aggregate demand curve is vertical or downward sloping while the aggregate supply curve is vertical or upward sloping.  Explain why this.

Aggregate demand is defined to be the total amount of goods and services that household, businesses and governments wish to purchase at some period in time.  Aggregate demand is the basic driving force in an economy. National economic policies are designed in an attempt to influence AD in one way or another so as to reduce unemployment or lower inflation.

Most AD curves are drawn with a fairly steep slope to show how changes in price level produce changes in the amount of goods and services that are demanded in an economy.  However we have to remember that the effect of price is not really so large in the short run.

In the real world, factors such as level of income and standard of living are more important than that of price when purchasing goods and services.  This would suggest that the AD curve should be drawn more vertically to point out that AD does not change very much when prices change.  In the long run, consumers adjust their spending habits in response to changing prices, and then the slope of the AD curve may change.

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When looking at the aggregate demand curve we also have to look at the ISLM model, in particular the IS curve and how it is derived.

Looking at the graph below, if interest rates are at R, investment and saving is affected by it.  National income equilibrium is where I = S.  if the rate of interest changes  from R to R1 then it will cause a rise in investment and a fall in savings.  A rise in investment would cause a shift from I to I1 and a shift in saving from S to S1.  In the lower ...

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