In this study I am going to try and find out this hypothesis, which is to see if sloughs shopping environment has improved.

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Intro

In this study I am going to try and find out this hypothesis, which is to see if ‘ sloughs shopping environment has improved’. And to do this I need to find out quite a lot of information for example I need to know where sloughs catchment area is etc. To start with I am going to talk about sloughs shopping environment in general: where it is, what competition it’s got. Sloughs CBD, it’s Central Business District, is usually crammed full of shops and is where everyone, usually, goes to shop but lately it has had a bit of competition from shopping areas that have developed on the outskirts of the town and one of the reasons why it is competition for the CBD is because they are easier to get to then going all the way into the centre of town to shop. Sloughs CBD is trying to bring back the people that now shop on the outskirts of town and the ‘convenient’ stores and bring them back into the CBD because of the lack of interest in the CBD. In this investigation I am investigating the above hypothesis for my study in Slough. Slough is a town which is located to the west of London and can be seen as local to places like Maidenhead, Iver and Langley and can be seen in Map 1 and Map 2 below. Slough is quite popular with the locals and can be seen full nearly everyday with shoppers because it provides a good service to people who live locally and can help them with whatever they need because of the wide variety of shops. Slough has 4 main shopping areas which are: Queensmere, The Observatory, The High Street and the Market all of which are close enough for a walk from one to the other and all together give the shopping people of Slough a wide variety of things they can by and if they want they an catch a movie as well. That is why it can draw people from places like: Iver, Windsor, Maidenhead and Langley.        

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Data Collection

To investigate the hypothesis, “to see if sloughs shopping environment has improved”, I needed to collect the following data: past and present photographs of slough, what people think about slough. I needed this because it will help in my opinion about sloughs shopping environment and whether it has improved or not. I collected this data using a Questionnaire going around slough getting peoples opinions and by taki9ng photographs of some parts of slough on Wednesday the 20th of September at 1:00 to 2:50. Whilst I was collecting this data I faced a number of problems like whilst ...

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