Introduction

Inflation and Deflation, in economics, terms used to describe, respectively, a decline or an increase in the value of money, in relation to the goods and services it will buy.

Inflation is the pervasive and sustained rise in the aggregate level of prices measured by an index of the cost of various goods and services. Repetitive price increases erode the purchasing power of money and other financial assets with fixed values, creating serious economic distortions and uncertainty. Inflation results when actual economic pressures and anticipation of future developments cause the demand for goods and services to exceed the supply available at existing prices or when available output is restricted by faltering productivity and market constraints. Sustained price increases were historically directly linked to wars, poor harvests, political upheavals, or other unique events.

Examples of inflation and deflation have occurred throughout history, but detailed records are not available to measure trends before the Middle Ages. Economic historians have identified the 16th to early 17th centuries in Europe as a period of long-term inflation, although the average annual rate of 1 to 2 per cent was modest by modern standards. Major changes occurred during the American War of Independence, when prices in the United States rose an average of 8.5 per cent per month, and during the French Revolution, when prices in France rose at a rate of 10 per cent per month. These relatively brief flurries were followed by long periods of alternating international inflations and deflations linked to specific political and economic events.

By historical standards, the post World War II era has been characterised by relatively high levels of inflation in many countries, and by the mid-1960s a chronic inflationary trend began in most industrial nations. For example, from 1965 to 1978 American consumer prices increased at an average annual rate of 5.7 per cent, including a peak of 12.2 per cent in 1974. In Great Britain, inflation also peaked in 1974, following the quadrupling of world oil prices, at over 25 per cent. Several other industrial nations suffered a similar acceleration of price increases, but some countries, such as West Germany (now part of the united Federal Republic of Germany), avoided chronic inflation. Given the integrated status of most nations in the world economy, these disparate results reflected the relative effectiveness of national economic policies.

This unfavourable inflationary trend was reversed in most industrial nations during the mid-1980s. Austere government fiscal policies and monetary policies begun in the early part of the decade combined with sharp declines in world oil and commodity prices to return the average inflation rate to about 4 per cent.

The layout of my investigation is simple. There are 5 categories that all items fall into; Food & Drink, Travel & Leisure, Household, Personal and Alcohol & Tobacco. These 5 categories are what my whole research will be based on and will show how inflation affects my family.

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Prediction

        I predict that my family will not suffer to harshly from inflation and may even see examples of deflation. This is because my family usually buy things as soon as they come out, when demand is high for these items. Once the “hype” has fallen on such items we see a price drop to regain interest in it or offers and sales occur. The rate of inflation is 2.7% but I don’t see this affecting us too greatly in comparison to some other families. Food & Drink is the only category my prediction doesn’t ...

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