◆ Fennel oil: European in origin, fennel oil is produced from the seeds of the plant and has a sweet aniseed smell. Fennel oil is known for its ability to decompose gases and stimulate digestion. The oil fortifies the digestive system and bowels and is effective in the treatment of digestive problems of all kinds, including upset stomach, gas, cramps and constipation. Its purifying properties are beneficial in helping the body to cleanse itself of poisonous substances.
◆ Aniseed oil: Originating in southern China, the oil is derived from the dried fruits of the anise plant. The oil improves and stimulates digestion, and is particularly effective in alleviating digestive problems caused by stress and malaise.
◆ Peppermint oil: The peppermint shrub flourishes in all northern regions having a temperate climate. The oil is derived from the entire plant and has a strong effect on the whole digestive system, is an antispasmodic, warms the stomach and soothes abdominal pain.
◆ Glycerin: Produced from the natural mineral, this basic substance also has great effect. It is sweet, viscous, causes the food to slide into the stomach and softens the stool.
All the ingredients in Grapewater are carefully selected and are the finest available today. All ingredients have certificates of analysis attesting to their quality and effectiveness. They have all been known for centuries as having a positive effect on digestion. Their unique combination enables the process of preparing the digestive system for absorbing food by increasing the generation of digestive juices and by coating the abdominal walls and the digestive tract, thus helping the food slide along the tract and preventing gases from forming in the walls and upper abdomen.
Grapewater is designed for infants, who are the dearest things in every family. Therefore, when we say “natural”, we are referring mainly to what is in the product, but no less to what you will never find in Grapewater.
◆ Preservatives.
◆ Flavorings or fragrances – the sweet taste of Grapewater is achieved naturally.
◆ Sugar – which causes caries and the infant’s addiction to sugars.
◆ Water – which impairs the life of the substances that make up Grapewater.
◆ Alcohol.
As the product contains absolutely no artificial substances, Grapewater can be used freely, without concern, without side effects, and as often as baby needs it.
Grapewater is marketed in a 50 ml. bottle with dropper. The recommended dose is to place 10 drops (approx. ½ ml.) in the infant’s mouth before each meal, and as required, a similar amount after the meal. The dropper has been specially designed so that the quantity sucked into it with each squeeze will be suitable for a single dose, and thus facilitates use even with infants who are highly distressed and at night (when it is difficult to count the drops…).
Each bottle of Grapewater is sufficient for no less than 100 doses (!). The effect is immediate and the amount of use is unlimited, as this is a natural substance that causes no side effects and has no possibility of leading to addiction.
What are aromatic oils?
Aromatic oils are produced from fragrant plants, and they themselves are fragrant and evaporative. They are a complex blend of organic ingredients, which may contain up to 500 different components. They are produced from different parts of flora including flowers, leaves, seeds, fruit, trees and roots. In principle, most aromatic oils are condensed by distilling them with steam, those derived from citrus fruits by squeezing, and those from delicate flowers by dissolving. The stability of the oils varies: some are watery and others have a thicker texture, but they do not decompose in water. Their colors range from yellow to green, blue, orange, red, brown and colorless. Additionally, the fragrances change from one oil to another and can be fruit fragrances, peppermint, musk, wood, or pungent, while others smell like exotic flowers. Each plant is different in the amount of oil it yields (which is reflected in the price).
Aromatic oils regulate the metabolism and balance body and mind. When they are inhaled, the fragrance, which stimulates the sense of smell, has direct access to the brain, making the effect immediate. The oils purify and cleanse the body of poisonous substances, and also help in cases of water retention. They stimulate the immune system and improve blood circulation. In summary, aromatic oils have disinfectant, expectorant, anti-inflammatory and anti-bacterial properties. Their advantages are innumerable.
Summary – why use Grapewater?
✓ It helps –immediately!
✓ It can be used as often as necessary – no side effects, no fear of addiction.
✓ 100% natural, preservative-free, contains no sugar or alcohol.
✓ Convenient to use even in difficult conditions, thanks to the special dropper.
✓ Economical – 100 doses in each bottle!
✓ Contains natural ingredients of the highest quality.
✓ Tasty for infants.
✓ Manufactured according to the standards of the Israeli Health Ministry – ISO 9000, GMP.
✓ Has been sold successfully in Israel since April 1999.
Throughout the years since it was first produced by Ms. Ben Amara, tens of thousands of infants have used Grapewater, and have solved the bothersome problem of colic. We have received thousands of letters of gratitude (see Appendix) from parents telling us of the miraculous effect of Grapewater on their babies, and no less important – on the life of the whole family.
Grapewater’s acceptance by the Israeli market
Israel has a population of some 6 million. According to demographic data, 20 babies are born per each 1,000 residents, and in total, some 130,000 babies were born in Israel in 1999 (in 1998, the corresponding figure is 120,000). The population is expected to reach 6.8 million by 2005, a growth of approximately 13%. These figures are exceptional compared to European or US data, which indicate a consistent drop in birth rates since 1992.
Trade data indicate that each year, approximately 240,000 product units for the treatment of colic in infants are sold (a conservative estimate), and the scale of natural products in this niche is 60% (140,000 units per year), a relatively high rate that is indicative of the penetration rate of alternative medicine to the public consciousness in Israel.
Grapewater has been approved for use by the national Food Service Department in the Health Ministry, and has been defined as a food supplement approved for use without a physician’s prescription and for sale without being limited to pharmacies.
The Israeli natural products market has developed significantly in recent years, and is accompanied by the introduction of products for all ages and in many fields to the consumer consciousness. The most significant change is in the consumer’s belief that a natural product is able to solve health problems, while the absence of side effects naturally strengthens the natural product’s status. Research studies conducted among mothers of infants in Israel indicate that most prefer a natural product to a drug, once its effectiveness has been proved. The first purchase of a natural product is made at the recommendation of friends, family and/or pharmacists.
In Israel, the entire population is insured by government health insurance. Consumers who are insured receive a refund and/or contribution to the cost of the medication at a high rate for medicines sold by prescription. Refunds are made via the health funds, which are considered the largest consumers in the medications market.
Medical products are sold in Israel by some 700 privately-owned pharmacies (some of which operate as miniature chains with only a few branches), 85 branches of the Super-Pharm drugstore chain, 24 branches of the Newpharm chain, 45 pharmacies belonging to the Maccabee Health Fund, and about 300 health stores.
The Super-Pharm chain’s sales turnover constitutes approximately 40% of the sales turnovers of pharmaceutical products in the chains and in private pharmacies (not including the operations of the health funds).
Grapewater was first launched on the Israeli market in April 1999. In that month, 700 units were distributed to private pharmacies in the country. Many customers were familiar with the product or had heard of it, and some had even bought it in the past at Ms. Ben Amara’s pharmacy, where it had originally been blended for 12 years.
In its first year on the market the product penetrated most pharmacies in Israel, the large chains (Super-Pharm and Newpharm), and several health food stores. In 1999 a total of 17,500 product units were distributed, at an annual rate of 24,000 units (an average monthly rate of 2,000 units). In May 2000 – at the beginning of the second year of activity – approximately 5,500 product units were sold (a rate of 66,000 units per year, 25% of the total market and 47% of the natural products category) via all sales channels mentioned above.
Following is the distribution of sales according to store type:
Distribution and sales in Israel are effected by a well-known, reputable distributor. The development of sales of Grapewater in Israel by month, commencing April 1999 when the product was first launched, is as follows:
THE COMPETITION IN ISRAEL
Simicol
Simicol is the most highly sold anti-colic product in Israel. It is marketed in a 30 ml. bottle, recommended dose 6-10 drops, and comes with a dropper to facilitate use.
Simicol is sold under a doctor’s prescription by all health funds in Israel, granting customers a 70% discount. The product is also sold over the counter at all pharmacies in the country.
IMS data indicate that in 1999, 73,000 product units were sold, in 1998 – 94,000 units, and in 1997 – 116,000 units, a decrease of 40% in two years.
Disadvantages: The product contains and is based on a substance known as “Simethicone”, which is not natural, is old-fashioned, and has no proven effect on infant colic. In fact, the substance is used to alleviate heartburn and gas in adults (in medications such as Maalox), who symptoms are not typically the same. Simicol’s success rate is no higher than 30%. The package is relatively small and is not economical (no more than fifty doses). Price to the consumer: NIS 26.
Babyzim
Babyzim is sold under a doctor’s prescription by all health funds in Israel and is a veteran product on the local market. It is marketed in 40 ml. bottles and the recommended dose is 10 drops before meals.
According to IMS data, in 1999, 26,000 product units were sold, a quantity that reflects a decrease of 31% in quantities sold in previous years.
Disadvantages: This is a drug in every respect and contains medicinal/chemical substances. The product has not been proved scientifically, and the market has not responded in a manner indicating that the product is able to help treat infant colic.
The product is mediocre and helps only a low percentage of cases.
Gripemixture
This product is imported from the UK and is marketed at a relatively low price. Comes in a transparent glass bottle, volume 150 ml. The product is based on oil of dill, which is known to aid digestion.
Disadvantages: The product contains sodium bicarbonate, a substance that is not natural and is known to induce vomiting and burping in infants. The recommended dosage is limited to four times a day, 50 drops per dose – a quantity that is relatively large for an infant in the first few months of life. The product is consumed with a spoon, which is not a good or convenient solution for young babies.
Babycal
A natural product based on herbal essences, marketed in a 120 ml. bottle. The recommended dose is between 25 to 50 drops. The product is manufactured by Hadas, which also markets several other products in the food supplement category. The price: NIS 24.
Disadvantages: The product contains a considerable amount of sugar, which may cause caries and lead to an addiction to sugar. Additionally, after several months on the shelf, the product becomes viscous and difficult for babies to swallow. The product is soothing for a short time only without curing the problem, and therefore requires consumption in large quantities. The product is administered by spoon and as such is difficult to give to the infant.
Galicol
A homeopathic product manufactured by Dolisos Laboratories in Belgium, which specialize in homeopathy. Homegalil markets the product in Israel. It is part of a series of baby products sold under the brand “Dr. Owl”. The bottle is marketed with a convenient dropper cap. The recommended dose is 20 drops. As with any homeopathic product, the amount of use is unlimited.
Galicol is sold in several pharmacies and at health food stores. Its price is NIS 42.90 and is the most expensive product of its kind today.
Disadvantages: Homeopathic products are on the boundary of alternative medicine and suffer ingredients that are unknown to anyone other than professionals. The effectiveness of treating gas in infants focuses on soothing, and not on prevention.
Distribution of the scope of sales according to the “IMS Survey of Sales of Prescription Drugs and OTC Products” is as follows:
APPENDIX:
RECOMMENDATIONS BY PARENTS WHO HAVE USED GRAPEWATER
“I tried Grapewater drops for three weeks on a two-month old infant. Her stools became softer and were passed more easily and more often, the stomach ache lessened”.
Dorit Batop, 33 Anatot Street, Tel Aviv
“Amit is enjoying the drops greatly. They helped her”.
Ayelet Messica
“A drastic change from the first moment. I don’t move without the drops”.
Ruthie Gruberman, tel. 03-6472096
“Our daughter Eden is really happy now that she no longer suffers from colic, and it’s all thanks to the excellent drops we received. We thank Yael and the devoted care we were given”.
Ayala and Ilan Lavie
“My daughter Rotem suffered terribly from infant colic. She would cry and suffer, mainly in the evening, and had great difficulty falling asleep. Since I began using fennel the baby has felt wonderful. She’s been calm and has been able to sleep a lot. Many thanks!!”
Iris Idelson
“To whom it may concern!
There are no words to praise Grapewater. The drops are easy to use, greatly alleviate baby’s pain and give parents a little peace and quiet. Would there were many more products such as this one. Sincerely, Ori Shlomi, tel. 9226931”.
“Has been a great success among all our friends, including requests to bring it back from Israel after each visit (we spent the past three years in Germany)”.
Gad Shomron, 6481420
“My twins began taking the drops at age one month, after I tried everything else (against colic) on the market, and only then did they calm down and sleep better. Therefore, I feel a need to thank the Yisgav pharmacy for the drops, and to recommend the “magic drops” to all new mothers”.
Yafit Sadeh, 6470222
“Happy New Year!!
The anti-colic drops for infants have proved themselves for the past two months, since our son Itay was born. He is much calmer, and thinks the drops are very tasty”.
Arnon Walbash, 74 Hagolan Street, 03-6477331
“To Yael,
Thank you for all the quiet nights and for making my tummy ache go away. Keep on finding new solutions. Happy New Year.”
From Little Jonathan, 33 Mishmar Hayarden Street, 03-6473146
“Many thanks. From the second week – when the colic just began – we tried and it seems to have worked wonders – keep up the good work (on behalf of Noa, two months old)”.
Yael and Yossi Emun, 03-6047517
“Thank you for the quiet nights and in the critical hours, when in general, before we gave our daughter the drops, her crying was unbearable and she would suffer. Now, after we have given her the drops, she is calm and the effect is practically immediate. For the past three months, we have come here every month to buy the drops. Her stools are much softer, easier to pass and uniform in color. Thank you and Happy New Year”.
Ohad and Raz Ben Ami, 03-6702581
“To Yael,
Thank you for saving the first three months for Aya (now four) and Eli (two and a half). I have sent your drops to a friend in Eilat, who asked if there’s anything soporific in them because her daughter (Yael) has become amazingly calm. Thank you!!!”
Dalia Shavit, 6486477
“To Yael at Yisgav pharmacy,
I would like to thank you for the drops against colic. Your preparation for our daughter has given us quiet nights and stopped our Eden’s stomach aches. Yours sincerely and thank you very much”.
Oded and Galina Yechezkiya
“We tried the drops on a one-month old baby. Three days later, there was an improvement in the boy’s critical hours. We tried to stop the drops for a day and quickly went back to administering them regularly”.
Ya’acov Halior, 32 Ha’ella Street, Mevasseret Zion, tel. 02-343972
“An excellent essence against colic. Also efficient in that it can be administered with the pacifier. The baby loves it”.
Sima, 6136251
“A wonderful essence that calms the child whenever he is a little ill at ease. A few drops soothe him immediately. If you take care to give them before each meal, the baby is always calm”.
Sarit, 09-7650819
“I used the essence that soothes colic and it was wonderful. I had difficulty deciding if my daughter just did not suffer from gas, or if the drops were simply amazing”.
Shulamit, 03-6472328
“About Grapewater: my children have grown up with the help of these drops. Without them, our life wouldn’t have been worth living, our nights would have been days, etc. I regret to say that if a few politicians would only use these drops, the general pressure level in the country would drop”.
Ron Trifus, 5492573
“About Grapewater: the drops that are manufactured only here are highly recommended. If you ask me, I would connect them to the central water system so the whole country could benefit from them. Thank you very, very much”.
6428457
“To Yael ‘the Great’!
With the baby in my arms screaming to the skies, I came to Yael to get the rescue drops that calm stomach ache. The drops are really something… All my kids have grown up on these drops. Eight years ago I had twins, and they also grew up on them. In short, they are really something…”
Tali Olashevsky, 6480858
“Yael,
It’s great growing up with Grapewater! For us it was simply a lifesaver!!! From that moment on, we began living. Thank you and good luck”.
Elisheva, mother of Shai Shusterman, 6 November 1996
“To Yael,
Your magic drops reached as far away as Germany and were given to the twins, Rebecca and Debby, who were just crazy about the peace these drops gave them. The drops continued their trip to Spain, where they also helped a cute kid who suffered from stomach ache. The parents were delighted and were “enslaved” to the drops, along with the baby”.
“The drops bought here at the pharmacy to calm our baby’s stomach ache are the only ones that do the job. We have tried a lot of drops and a lot of different formulas, and your drops are the only ones that help our daughter. Thank you very much”.
09-404193
“To Yael,
The excellent drops I bought from you are unbelievably helpful to Sela, my three-week old son. Thank you very much”.
Hadas and Sela, 03-6490607
“To Yael,
I have no words to thank you for the drops, which revolutionized my son’s life – and he’s only two years old. Thank you”.
Guy and Mor Jardin
“To Yael,
I reached Yael for advice on which drops to use for my baby’s colic, and you recommended drops that calmed by baby and let her sleep at night, free of pain. Thank you!!!”
Dana Gal Netzer
“To Yael,
Thank you for helping us at long last to sleep at night, following use of your fennel drops”.
Liat Gold, 03-5782925
“To Yael,
Thank you for inventing Grapewater! It is simply a lifesaver!!!. We’ll tell everyone”.
Sigal Horowitz, Bnei Zion
“We tried and tried everything possible against colic. We stood helpless in the face of our little baby’s horrible crying and were at a loss. And then we were given your preparation, thanks to which the days became easier and there’s light at the end of the tunnel. Thank you from the bottom of our hearts”.
Tali Blatt, 09-7421505
“Bravo and thank you for the wonderful preparation! We recommend that everyone use it!”
The Even family, 03-6490940
“It’s simply amazing, I tried everything on the market, nothing helped and this is a 10!! Thank you very much”.
5781084
“The only product that had any effect on my daughter. We tried everything – all the products available – and nothing helped. Thank you very much”.
9626668
“After trying everything on the market to almost no avail, the only thing that gives the child a break and some rest is your drops, for which I thank you very much”.
Efrat, 09-7963927
“Dear Yael!
I would like to express my appreciation of the preparation against infant colic. It is simply amazing in its ability to calm my baby. I thank you very much”.
Iris Menashe, 03-6472416
“The best preparation there is against infant colic. We tried them all and none helped. Only this one. Thank you”.
Avi and Mirit Kalzein, 03-6990399
Etti and Eyal Sharabi, 03-9561854
Rinat and Moshe Lazar, 03-5518684
“To my great dismay, my baby suffered acutely from colic and would cry from morning to night. After many attempts with strange and wondrous preparations, Grapewater was found to be the most effective against this problem (and it should be noted, also the cheapest). Warmly recommended”.
Galit Sachs, 03-6480577
“To Yisgav pharmacy,
Thanks a million for many nights of sleep after months without sleep for us and our baby, after using preparations against colic with great names and pretensions, only with your product did we find a cure that albeit anonymous and unknown, left all the others far behind. Thank you”.
Shaul and Etti Levy, 03-7390404
“To Yisgav pharmacy,
The effort to get to you in Tel Aviv from Rishon Lezion was worth every minute, as the child is calm and happy thanks to the “magic” medicine. Keep up the good work”.
Ilan and Ilanit Yarden and Idan Tabib, 03-9582773
“To Yisgav pharmacy,
After using your natural product for relief from infant colic, there has been a most significant improvement in our life… Thank you very much”.
“Yael: Good work, at last something that really helps”.
Yael and Rami Koppelman
“I wouldn’t have known how to get through the three month colic period. Your potion saved me and my grandchildren. Thanks to it, I can sleep. If you have any doubts, call me”.
Olivia Amar, 6 Marcel Yanko Street, Neot Afeka, 03-6499988
“Hello to all parents in trouble! A magic “medicine”, we all want to help little ones in pain”.
Gil
“Yael – Yisgav pharmacy,
Thanks a million for the wonderful drops, which really helped the girls. Thank you”.
Batya Schweizer, 6319993
“To the people at Yisgav pharmacy,
Thank you for the ingenious invention. Without you, who knows how many hours of sleeplessness we would have suffered. Thanks to you, we got through the colic period easily and didn’t feel anything at all. We thank you, and so does Oz”.
The Sternreich family, 03-5251689
“To Yisgav pharmacy,
I had to come back to the neighborhood of my childhood to discover that this is where the revelation for defeating colic originated!! Little Tom thanks you, and so do his parents and the Arad family”.
“To Yisgav pharmacy,
I must say that the Grapewater drops are simply a magic potion! It’s unbelievable – the moment I place the drops in my baby’s mouth, the pain disappears – and the crying stops. Wonderful, recommended for every mother and baby”.
Anat Meshulam, 15 Alon Street, Givat Tal, Rosh Ha’ayin, tel. 9384160
“A very warm recommendation about the Yisgav pharmacy:
The extremely pleasant and quick service! And of course, the Grapewater, which served the twins Ohad and Yotam as of the age of 3 weeks (they are now 4 months old). They hardly suffered from colic, and it is all thanks to my sister Carmit Carredo, who recommended Grapewater to me and referred me to you. Keep up the good work!”
Galit Sasson, 13 Hachita Street, Bat Hefer, tel. 09-8784286
