Ravinder Dhaliwal
Presenting Information
Unit 1
Report on the six attached documents
Survival Game Newsletter
Topic- The first document I looked at is "The Survival Games Newsletter". This is a newsletter about the survival games in Autumn 1995.
2 Purpose - The purpose of the newsletter is to promote the games, inform about what will be happening at the games and when they will be taking place. The newsletter also advertises the event to potential participants.
3 Audience - The audience for the newsletter are young adults male and female who like sports and would be interested in taking part in the games. The audience could also be for the older age groups in their 30's or 40's who want to have fun and feel younger.
4 Common Elements - The common elements of the newsletter are as follows:
* Heading
* Sub Heading
* Issue No.
* Graphics
* Columns layout
* Body of Text
* Date
This newsletter contains most of these elements but it doesn't have an issue number anywhere on it. This is a bed thing because it makes it look unprofessional to readers.
5 Language/ Structure - The newsletter uses short sentences and paragraphs. This is to keep the readers intereted. Large blocks of text become tedious to read and people will lose interest very quickly.
The language of newsletter is emotive, it is designed to excite the reader and to keep them interested in what they are reading. It is easy to read but does contain some technical words which may be hard for some to understand. They use words like "bang" and "firepower" to grab the attention of the reader. The language is informal this makes the newsletter look less professional and gives it a more friendly approach.
6 Page layout/ Appearance - The newsletter is laid out in columns. This is a common standard of presentation I all newsletters. This newsletter has three columns, which start one cm under the main heading. The gutters between all three of the columns are the same exactly 1.3 cm. This only applies to the text and images in the columns. The text boxes over lap into the gutters between the columns. The heading has been centred to the middle of the top of the document about a cm above the three columns of the page.
A textbox has been placed at the bottom of the newsletter it stretches across the right and the middle columns. Finishing about half a cm before the text in the left hand column. This textbox has a black outline around it with a 1-point line weight. This makes it stand out and draw the reader's attention to it.
A single line border with a line weight of about one point has been used around the heading. This helps to make it standout on the page. The company's logo has just been placed in the same position at either side of the heading inside the board to help jazz the newsletter up. The whole length of this newsletter is about half a cm space on all sides from the boarder to the text inside.
7 Margins - The top and bottom margins on the newsletter look like they have been made smaller to allow more space for the text. However the side margins look like they have been left same as the default settings.
8 Textual Styles - all the text on the newsletter has been written in Times New Roman font this is a Serif Font, it is the default font for producing a document because it is clear to read and look smart. The heading has been centred to the middle of the top of the document about a cm above the three columns of the page.
The first line of the main heading is in size 28 point font. The second line is in size 20 point font this has been centred under it. The main sub headings of the document are emphasised using bold text and a larger font size 14 point. There are also heading under the sub heading, these are emphasized by using underlined text. All the headings and subheading of the document are in capital letters to make them stand out.
The entire subheadings in the text have been centre aligned within their columns. In the text box at the bottom of the newsletter the months have been emphasized with bold text. Tabs have been used to align the information on the box.
9 Paragraph Formatting - the newsletter is out using paragraphs, these is a new sub heading for every new paragraphs of text within the document. These are five paragraphs of text on the newsletter. The text in these paragraphs has been justified. This makes the text look neater in the columns.
Text boxes have been used to emphasize important information such as contact details and dates to remember. The information in most of these text boxes has been typed in capitals letters to make it stand out. It has also been centred.
0 Spacing - There are some inconsistencies in the spacing on the newsletter. Most of the elements in the body of the newsletter have one line space in-between them however the title for the first paragraph doesn't, this is an inconsistent and doesn't look very professional.
1 Special Presentation Styles - This newsletter has some special presentation styles these include a boarder around the heading and images. This newsletter does not have an index. The newsletter does not contain any background colours or shading. These could have been added to make it more interesting.
2 Graphics - There are three images on the newsletter not counting the logo in the heading. These are cartoon images of people doing some of the sports mentioned in the newsletter.
These images look like they were taken from clip art. Images taken from the internet or photographs take at one of the events might have been better on the newsletter. They would be more suitable for the newsletter because they would give it a more professional and adult look. They would also help to show in more detail what the games are all about.
Peak Performance Newsletter
Topic - the topic of this newsletter is athlete's workout and which one workout is best for getting into the best shape and making the most of your potential.
2 Audience - The audience for the newsletter is athletic enthusiasts who are interested in trying to improve their fitness and training routines.
3 Purpose - The purpose of the newsletter is to inform athletes about the different workouts avaible to them and to help then work out which one would suit them best. Also to help them reach their maximum potential.
4 Common Elements - The newsletter contains all the common elements of a newsletter these are:
* Heading
* Sub Heading
* Issue No.
* Graphics
* Columns layout
* Body of Text
* Date
All of these elements have been included in the newsletter.
5 Language/ Structure - The language of the newsletter is very high level specific to suit the audience. It is designed to be very informative and to give advice. A lot of long words have been used in the newsletter. The language has been designed to suit the audience it uses technical language which only people interested in the topic would be able to understand. The text so laid out in large paragraphs and is very tedious to read.
6 Page layout/ Appearance - the first item of information on this newsletter is the issue number. This is aligned to the top right of the page and had been made bold to emphasize it. It is in Arial, which is a San Serif font and size 10 points. This issue number is 169, which shows the newsletter has been in printed for a considerable length of time.
One line under this is a band of black shading across the page it is four mm high and 18 cm long. This contains the date of the issue this is also done in bold it is also in Ariel, 10 point, but it is white. It has been aligned to the left of the page under the issue number.
The heading of the newsletter itself is again arial font and point 36 fonts. The first word "perk" is on one line and the word "Performance" is on the line underneath it. Together both the words are 3.3 cm high this is the same height as the image to the left of it.
Above the word performance and next to "peak" in the title there is a short description of the newsletter, which says "The research newsletter on stamina. Strength and fitness" this text is emphasized in bold to make it stand out. This text has been aligned to the right. Under the heading there is a shaded black band like at the top but slightly thinner than the one at the top it is 2 mm high.
One line under the heading the columns of the newsletter start. This newsletter has been spilt into three columns. The first ...
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Above the word performance and next to "peak" in the title there is a short description of the newsletter, which says "The research newsletter on stamina. Strength and fitness" this text is emphasized in bold to make it stand out. This text has been aligned to the right. Under the heading there is a shaded black band like at the top but slightly thinner than the one at the top it is 2 mm high.
One line under the heading the columns of the newsletter start. This newsletter has been spilt into three columns. The first two columns are the same size 6.8 cm wide however the third is about half the size of one of the first two columns 3 cm wide.
The third column of the newsletter contains an index, which lists the topics that are covered in the newsletter. All the text in this column is emphasized in bold and is Arial. The sub heading in the column is 12-point font. There is a space between this sub heading and the paragraph of text. There are four short paragraph of text. There are four short paragraphs in the column. These have been aligned to the right.
7 Sub Heading - The newsletter has four-sub heading. This first sub heading is in bold and capital letters. It is at the start of the first column. This subheading has a thin line just above it, which spans the whole of the column. This sub heading is in the form of a heading with bold text. The second sub heading is directly under the first sub heading with one line space in between then. The font has been made point 18 fonts. The font style is Times New Roman.
The third sub heading is half way down the second column this has been emphasized with bold text. It is the same size as the body text of the newsletter. There is no gap between this sub heading and the start of the next paragraph of text
The text in the body of the newsletter is 10 point and Times New Roman. This is a bit small and could be hard for some people to read. The text is split into where they start. The new paragraphs are identified by indentation of the first line, this is an old out of date way of stating paragraphs.
8 Index - The third column of the newsletter is the index. This column contains the fourth sub heading. This is in size 12-point text and bold. It has been aligned to the left. The rest of the text in the column has also been justified to the left. The font style used is Arial 10 point. The text in the column is not filled.
At the very bottom of the page across all three columns there is a black line. This mirrors the lines at the top of the page. It is half a CM under the text. The line is 18 cm long and 2 mm high.
9 Paragraph layout - Apart from the headings the text in the first two columns has been justified. The first two column of the newsletter are solid text they don't contain any images or graphics of any kind. The third column of the newsletter is about half the size of one of the first two. The text on the third column has been aligned to the left of the page.
In the first two columns of the newsletter the paragraphs have been separated by indentation using tabulation. This is an old way so setting documents out and makes it hard to read the text.
There are seven paragraphs of text in the main part of the document. The third column contains four paragraphs of text. These are separated by line space. The gutters between the columns are the same width they are 5 mm wide. This is very small but give more room for text to be written.
0 Image - To the left of the heading "Peak Performance" which is on two lines and under the shaded line containing the date, there is a graphic showing people performing sporting activities. The graphic is very plain and dull. The people in it look like they are moving, one is dancing, one is riding a bike and the third is running. The person running over laps the bike rider. All three of the people are black silhouettes. The image has a black 0.75 line weight border around it.
1 Margins - The left and right margins of the newsletter have not been changed from the word default however the top margin has. This gives more space on the page and allows the heading to start further up. The bottom margin has also been changed.
College Matters Newsletter
Topic - This is a newsletter produced by Grimsby College. The topic of the newsletter is an award, which has been won by the College Media Department for its Television Station Project.
2 Purpose - The purpose of the newsletter is to inform people about the collage and the fact that is had won an award for its work in media. To promote the College within the community and hopefully to attract new students to the college
3 Audience - The newsletter is aimed at adults the public, college and the fact that is had won an award for its work in media. To promote the college within the community and hopefully to attract new students to the college.
4 Common Elements - The newsletter contains all the common elements of a newsletter these are:
* Heading
* Sub Heading
* Issue No.
* Graphics
* Columns layout
* Body of Text
* Date
Not all of these Common Elements have been included in this newsletter there is no date anywhere on the newsletter. But all the others have been included.
5 Layout - The first thing on the newsletter is the issue number this is one of the common elements. It is 12-point font and bold. It has been aligned to the top right of the page opposite the title.
The background of the newsletter has shading. This is behind the right column. It fades from black to white form right to left. This column contains the index if the newsletter which is also one of the column elements. Each item in the index has been placed in a text box. There are 12 of these boxes altogether they cover the whole length of the page.
This is the first page of a multiple page newsletter. It has 4 pages I can tell this because of the index. At the bottom of the first column there is another photograph. This is of people celebrating the college's success. This picture also has curved corners just like the picture at the top of the page. At the bottom of the second column is a description of the picture at the top of the page. At the bottom of the second column is a description of the pictures next to it. This is emphasized with bold text.
At the very bottom of the newsletter under the three columns in the centre of the page the college logo has been placed. This is used to show that it is an official Grimsby college product.
The third column of the newsletter contains the index. The index items are placed in the text boxes, which have no outline. The backgrounds of the textboxes are shaded like the background of the newsletter but the other way around. Black to white from left to right. This is a good effect with the background.
The article names in the boxes are 14 point, Arial. It has been emphasized bold to make it stand out. Page numbers are also in the boxes on a line under the article names. These are also bold and in smaller font most likely 12 point. All the text in the boxes are centred. The boxes are equally spaced to fill the whole column
6 Heading - The main heading of the newsletter is set out like a logo. it contains the words college and matters, where the word "Matters" imposed over the word college. Both of these words are written in the font San Serif. The word college is written in Arial Black and the word "Matters" is also written in Arial Black, the font size used maybe 28point. This has been placed in a text box with curved corners probably obtained from the auto shape menu. The text is aligned to the centre of the box.
7 Images - Directly under the main heading is a photograph of Grimsby College media block, this is about three quarters of the width of the logo above. This has curved corners like the auto shape box used for the title. Part of the picture is covered by a logo which is all so in a rounded rectangle. This goes about a centimetre down from the top of the picture and about two centimetres into it. The background of the shape is white and so is the outline. It contains an image and with the words "The Beacon Awards" these are written in Times New Roman font and empathised with italics. Together the pictures and the logo cover the full length of the heading.
8 Sub Headings - Just under the pictures is the sub heading this is one of the common elements of a newsletter. This is Arial font 20point. The covers two of the three columns on the page. Just under the heading the main body of the newsletter starts. This text is split in to two columns. This text is in Arial font much like all of the text on the page.
9 margins - The margins of the newsletter have been altered. They have been made smaller to allow more space to write on the newsletter. Consistent spacing is used on the newsletter one line space has been placed between all the elements of the newsletter.
0 Language - The text of the newsletter is divided into paragraphs and separated by a single line spacing. The words used are very formal. There are a lot of technical words used. The language used is very dull and average. Both short and long sentences are used in the newsletter. There are a lot of quotes in the newsletter these placed in speech marks and emphasised in italics.
Page Skip Hire Statement
Topic - This is a statement from Page Skip hire to one of their customers. This is the second invoice to be sent to the customer for the particular order. The topic of a invoice is the fact that the first invoice has not been paid on time.
2 Purpose - The purpose of the statement is to inform the customers of what they owe. It informs them that they not paid their bill by the date requested and to ask them to pay it as soon as possible.
3 Audience - The audience is one of the company's customers. This will probably be mainly businesses but could also be private citizens.
4 Common Elements - This document looks like a standard document that is printed off a computer and then filled in with the needed details as and when needed. This is an invoice but it is laid out more like a letter than an invoice.
The common elements on a letter are:
* Date
* Reference
* Address sent to
* Salutation
* Body of text
* Complimentary close
The common elements of an invoice are:
* Company Letterhead
* Address of customer
* Reference
* Date
* Page number
* Details About Goods
* Amount owed
* Date to be paid by
This document has all the common elements of a letter but not all the common elements of an invoice.
5 Layout - This is a very plainly laid out document it has no graphical images on it and very few enhancement techniques have been used. This first item on the letter is the company's letterhead. This has been aligned centrally in to the middle of the page. This contains the name and address of the company it is all written in capital letters. The font sized used 16points. The address has been separated and placed on six lines. Then there is one line space and then the company's telephone number and fax number. Theses are cantered under the address. The font used for this letterhead is Times New Roman this Serif font and the default font for Microsoft word.
About two lines under this are the customer's details. These are aligned to the right and in double lined spacing.
6 Date - The date is on the letter, this has been written by hand after the document has been printed. This is just under the customers details. It has been written on the right hand side of the page in short date format.
There is then a large gap before the rest of the letter this is inconsistent with standard letter format. Next is salutation the one used is "Dear Sir" this is aligned to the left it has been written in font size 10point and style Times New Roman
7 Salutation - under the salutation a space has been left for the body of the text. This is about nine line spaces. In the spaces the invoice number of the invoice that needs to be paid, the amount owed and the date it should have been paid and have been written in by hand.
7 Body - Under that there is a short note to the customer asking them to pay the bill and stating that it is overdue. This is done in double line spacing. The complimentary closes is then placed under the body of the letter. This has been centred. The letter has then been signed by hand. The last item on the letter is the name of the owner. This has been typed on and is in capitals.
The main text of the letter is in Times New Roman this is a very clear and business like font. It is also very plain and professional. The main text is in 12point. There is very little emphasis on the letter. Overall the spacing of the letter is inconsistent with different spacing being used on different parts of the letter. There is not much text on the statement.
8 Margins - It looks like when the document was made the margins where not altered for the windows default settings.
Cleethorpes Builder Merchants Statement
Topic - This is a statement from Cleethorpes Builders Merchants to one of their customers detailing how much the customer owes and when it needs to be paid by.
2 Purpose - The purpose of this statement is to tell the customer how much they owe to the company and when it needs to be paid by. It details what the customer is being charged for, so if there is a mistake the customer can detect it.
3 Audience - The audience are the company's customers they will be construction companies.
4 Common Elements - The common elements of an invoice are:
* Company Letterhead
* Address of Customer
* Reference
* Date
* Page number
* Details about goods
* Amount owed
* Fate to be paid by
This invoice contains all the common elements which are standard for an invoice.
5 Layout - in the top left hand corner of the statement is a logo. The page is split into two columns with different information in each. Next to the logo is the word statement this in the first column of the newsletter. It has been done in capitals and 18point font. It is also in a Sna Serif font and the style Arial. At the top of the second column in the same style are the words "Remittance Advice."
6 Logo - The next item on the page in both columns is the company's logo. This is a banner containing three parallelograms, these have a dark background and have white text in them. The text is all in capitals and is about 18ponit font. The font column and again next to it in the second column. The version on the left is slightly bigger than the version on the right of the page. The logo on the left is about 10 cm long and 3 cm high where as the one on the right is 8 cm long and two cm high.
Under each of the logos is the address of the company. This is on the line then directly under the logo. Under it are the telephone number and fax number of the company. Both if these lines of text have been centred under the logo, then there is a line of space. In the left hand column under the companies address and aligned to the left there is a text box with a black outline which contains the word "to". Under this is the information for the customer which is also aligned to the left of the page.
Across from the customer information, still in the same column is the "reference". There is a line space, then under that is the "date sent" and finally under that is the number of pages in the document. These heading have been aligned using tabulation. This document looks like a standard document has been printed out then had information like the date, reference and other details printed on afterwards.
Next on the page there is space of three lines, then a table which has been used to arrange the information about the customers account. The first row of the table contains five headings date, ref, details, debit and credit. These look like they are all in one column and tabulation has been used to align them. The background of the cell has been shaded black. The text is Arial pint 12, bold and white. These titles have not been evenly spaced access the cell.
Under this row is another cell white a black border 0.75 pint line weight and a clear background. This contains information that looks like it has been typed on after the document has been printed out. The length of the box is about just under half of the page. These lengths are 10.5 cm and the height of the table is 13.
Under this table is another table there Is about one line space between them. Unlike the table above this one has columns. It is split in to five columns and 2 rows. The first row of text contains time frames. The texts in these cells are centred at 10 points. This table is 10.3cm long and 2.1cm high.
Finally the last item in the column is another table which contains the total amount due. This table is laid out like the other two using the same font and shading. It is just under the last column of the table above near the middle of the document. However this is not inline with the other two tables. This table is 2.4 cm wide and 2 cm high.
The second column has the words remittance advice centred at the very top. Below this there will be the company logo which is next to the logo in the other column it is, but it is slightly smaller. This column is smaller. This column is smaller than the one to its left. It contains almost the same information as the column to the left. However instead of having a box with "to" written it as it has one containing the word "from" in it.
The ref, date, page and information in the first table are all the same in the column opposite. This column contains two tables unlike the left column which contains three. These tables have been placed in exactly the same places as in the first column. The table that is missing form this column is the second one down the page. There is just a gap where the table is in the first column.
7 Margins - The page margins have been altered top allow more space to write in. all four of the margins have been made smaller.
Sky Television Statement
Topic - This document is a statement from Sky to one of their customers. The purpose of the document is to inform the customer of how much they owe Sky for box office movies.
2 Purpose - The purpose is to inform the customer of how much they owe to sky and to tell them that this will be paid by direct debit form their accounts.
3 Audience - The audience are Sky customer. This is anyone who owns a Sky box. It will be adults who earn enough to afford Sky television.
4 Common Element - The Common elements of an invoice are:
* Company logo
* Company Address
* Address of Customer
* Reference
* Date
* Page Number
* Details About Goods
* Amount owed
* Date to be paid
This statement contains all of these common elements apart from the number of page of the document. However this could be because it is only a one page document.
5 At the very top of the statement is the sky logo, this has been aligned to the centre of the page. Just the word Sky is in light blue Sna Serif font. I know the colour of the logo is light blue, however on the copy I have it in black because it has been printed form a black and white printer.
About four lines under the logo aligned top the left of the page is the reference and the customer's details, these are in size 10 point font. Opposite the customer details is the customer account information and two lines under this is the statement date. Both these items have been aligned using tabs. They are aligned to the left of the page. They are size 12 point font and font style Arial.
Under the customer details and also aligned to the left of the page is a bar code which is about half a cm high and five cm in width. There is another line space and then the main title of the document. This is "Sky Statement" it has been aligned to the centre and has been underlined to emphasize it this is all in capital letters size 14 point Arial font.
6 Body - Two lines under the heading is a note to the customer this is in a font look's like Comic Sans ms. It has asterisks around it and is emphasized with italic plus bold and has been aligned to the left of the page.
One line under this is "The Balance Carried" forward is next this text is bold. This text is aligned using the tab keys. It has been emphasized using bold. A sub title "Payment history" is written two lines under "Balance Carried Forward" this is inline with the text above it and is also emphasized with bold. This is also size 14 point font like the writing above it.
Under this is the payment history information including payment received and the date. Opposite this aligned to the left of the page is the figure that has been paid.
A line under this aligned just slightly right of the centre of the page is the "total payment" this text has been emphasized in bold and is size point font'. The total payment figure is aligned just under the history figure but it is in bold text.
There is then a gap and then the sky box office logo which looks a bit like a cinema ticket. There is then a line and under that in emphasized font are the words sky box offices. Next to that in brackets and about 8 point font is another note to the customer.
There is then a gap in the invoice of about two lines. Under this is the sky box office logo. This is aligned to the right of the page and looks like a cinema ticket. One line under this is a sub heading which has been emphasized in bold. Next to the sub heading is a note to the customer which is in size 8 point font and has brackets placed around it.
The information about the films that the customer has ordered and the cost of them are the next item on the page. This has been placed in a borderless table which has three columns and five rows. Under the table there is the total sky box office bill that needs to be paid. This is the total in capitals and has been emphasized in bold. The total figure has a double line under it, it is also in bold text.
At the very bottom of the letter there is a statement to the customer in small print. This says that the payment will be taken from their bank accounts and they do not need to do anything. This is centre to the middle of the statement and is about 8 point font. There is a large black space at the bottom of the newsletter which has not been used for anything.
The language on this statement is very polite and formal towards the customer. The statement contains a lot of information which the customer needs to be able to clearly read and understand. The language used is fairly simple but not childish to make the customer feel like they are being patronised.
7 Margins - the document looks like it has had its top margin changed to make it smaller so the logo can be placed higher. But the other three margins look like they are the same as they were in the default setting.
Evaluation
Surivial Gmaes
Good points about the presentational style
Good points about the presentational style of the survival games newsletter are that they have been placed in the columns which help to split up the text and make it easier to read and understand. A lot of images have been used in the document; these images suit the style of the news letter and are fun.
Bad points about the presentation style
Bad points about the presentational style are that the newsletter is very plain. It uses the font Times New Roman. Very few enhancement techniques have been used. The newsletter is very plain and boring.
Improvement
The newsletter could be improved by changing the borders around the text boxes so that they were thicker and also changing the style so they would be more eye catching. I also added shading to part of the newsletter behind some of the paragraphs of text to emphasize them.
Using different fonts to make the make the text more interesting for the reader would improve the newsletter. Changing the gutters to make the column wider would also improve the newsletter because it would make the newsletter look fuller.
Good points about the writing style
The writing style of the document is good because it is easy to read. They also use emotive language this is good because its get the reader interested.
Bad points about the writing style
A bad point about the writing style is that it is very simple and may not be suitable for the audience of the newsletter. Also people will lose interest in the language very quickly.
Peak performance
Good points about the presentational style
A good point about the presentational style of this newsletter is the index. This helps people find their way around the newsletter and find the parts they want to read.
The newsletter is in columns, this helps to make the newsletter more interesting to the reader. The title of the newsletter is good and is the mot eye catching element on the page. The text is justified which makes the newsletter look neat.
Bad points about the presentational style
Bad points about the presentational style are that the columns are very thick on the page. The text is in big paragraphs that are bunched together. This makes it hard to read the text and means the reader will loose interest quickly.
Improvements
The newsletter could be improved by spreading the text out on the page more so there was space between the paragraphs to make the text easier to read and also change the font so it's more eye catching font so it is more eyes catching. Adding more images to the page would improve the look. Also changing the style of the lines on the page to double line and changing the font to make it more interesting.
Good points about the writing style
The language used on the newsletter is good because it is very in formative to the reader.
Bad points about the writing style
However the language is very bland. It is also very technical so only people who new a lot about the area will be able to understand the subject.
College Matters Newsletter
Good points about the presentational style
One of the good points about the presentational style of the newsletter is the shading that is used on the left hand side of the page. This looks very effective especially with the shaded text box on top of it. It is very eye catching. The overlapping effect of images under the title is also very effective and eye catching to the reader.
Bad points about the presentational style
Some bad points about the presentational style of his newsletter are that the text is not justified this makes the newsletter look messy and untidy. Also the margins in the newsletter have been made very small this means text could be cut off if the page was whole punched.
Improvements
This could be improved by making the margins bigger then they are maybe 1cm or so. Also justifying the text to make it look neater. Increasing the font size on the page so it is easier to read would make the newsletter better. Also changing the font style on the heading to make it more interesting. Instead of the boxes on the left hand side of the page boxes with curved corners could be used to fit in with the rest of the page.
Good points about the writing style
The language of this newsletter is similar this is good because it means that it is easy to read.
Bad points about the writing style
A bad point about the writing style used is that it is informal so may nor be suitable for the audience of the newsletter.
Page Skip Hire statement
Good points about the presentational style
Good points about the presentational style are that the title is centred. This makes it better.
Bad points about the presentational style
There is very little emphasis on this statement it is very plain. There are no images on the statement this makes it very boring and plain. The font on the document is very boring.
Improvements
This statement could be improved by images added to the document. Also by adding more enhancement techniques like bold and underlined. Also changing the font style form the standard would make it better. Adding a logo to the company letterhead would also make the statement look better.
Good points about the writing style
The language used on this document is very clear and fit for the purpose. The document only contains two lines of text these are a standard template. The language tells the receiver immediately what the sender wants and has an appreciative tone.
Bad points about the writing style
There is not much language on the statement a bad point about the language is that it is very formal and distant.
Cleethorpes Builders Statement
Good points about the presentational style
Good points about the presentational style are that tables have been used to layout the information this makes it easer to understand.
Bad points about presentational style
Bad points about presentational style are that the document is very plain and not very interesting. Also the margins of the document are very small this means that when the document if filed part of it may become hidden.
Improvements
The statement can be improved by adding shading to the back of the table to make it stand out. The margins could be made bigger to improve the layout of the document. The text of the document could be changed form Times New Roman to a more interesting font style.
Good points about the writing style
There is very little language on this statement but the needed information is got across to the reader that is how much they need to pay.
Bad points about the writing style
The only text on the document is in the form of lists of information. This is not very informative but gets the information across.
Sky Statement
Good points about the presentational style
Good points about the presentational style of the statement are the logo. This is very eye catching. A lot of enhancement techniques have been used effectively on the statement. Catching a lot of enhancement techniques have been effectively on the statement. These include bold and italic text. A borderless table has been used to organize the information neatly.
Bad points about the presentational style
There is a lot of information scattered all over the page this makes it hard to interpret the information. Also the text is small and some of the emphasize techniques make it hard to read the text.
Improvements
The statement could be improved by increasing the text size in the page to make it easier to read. Spreading the information on the page out more could also improve the look of the statement.
Good points about the writing style
Good points about the writing style are that they are very informative to the reader, they give them all the information they need to know. It is also a very friendly and of a personal style.
Bad points about the writing style
I don't feel there are any bad points about the writing style of the document. It is fit for the purpose and is very polite and friendly to the customers.