Promotion:
The band will promote the image of a rebellious, fun loving band. This image will be created by connecting their dress style to skateboarding, as the band will be sponsored by a skateboard company, e.g. Hurley Int.
This will provide promotional opportunities for the band and also the company sponsoring them, as fans will want to buy the same clothes as the band wears.
In addition to this the company would sponsor the band for tours etc.
Photographic promotion:
- The photographic promotion for the band will be situated either at live shows to attract the audience to go and see the band live or in play parks, toy stores or any other child related places to support the image of a fun loving band, as toys and games are related to fun.
USP (unique selling point):
- The bands unique selling point will be that the band is a young, energetic punk rock band. Will be endorsed by a big skateboarding company and also their promotional photos will be different in the sense that no other band around at this time will have promotional imagery like that.
Band Name
The band name must:
- Reflect the band.
- Link with and uphold the image.
- Be easily remembered and identified.
Ideas:
- Hit Or Miss
- Broken
- Table 13
- Jack Off Jill
The bands name will be ‘Hit or Miss.’
This name was chosen because this will reflect the bands image and also it will be easily remembered by the audience as it is unique.
The ‘Hit’ part of the name is a representation of becoming famous from the phrase ‘Hitting the big time.’ This anchors the image that the band will become famous and that they also have a strong ambition to be famous.
The ‘Miss’ section of the name is to relate to not always making a success of the aim you were trying to achieve.
Band Branding
The brand must:
- Be easily recognizable
- Unique
- Reflect the bands image
Ideas
- Code of object:
The star is to signify fame. And the colour red is a good signifier for passion. If the audience link the two together it creates a image that the band are passionate about becoming famous and are determined to work towards that goal.
Album
Album Title
The album shall be named ‘It’s all about the girls’ as this is an immediate anchor for the audience as they will know what the lyrics are about.
Also it is straight to the point and helps the audience gain an impression of what the album will be about. Also this is connected with males because the stereotype of the typical male is thought of as thinking about girls and sex 24/7.
Lyrics
There will be 11 tracks on the album; these songs shall cover everything from problems with girls to having fun and rebelling. This is to target the bands audience, as the audience will be able to relate with the lyrics, because they would have once been through the issues in the lyrics or are going through them.
Track 1- Tell Tale Heart
Don't tell me
what it's like to love someone.
A different song for a different girl.
And to think I might be wrong.
Tell tale heart again.
Words like these won't win
these words and hearts.
You would come over to talk;
we’d act like there is something to say...
I've learned that time can heal your wounds.
But the reminder of a scar will stay...
Stay,
Right here, right by me.
Stay,
The flame has died,
down.
Track meaning
The lyrics to this song are about breaking up with someone you loved and how you feel afterwards. The audience would relate to this as they once would have felt like this and they can relate to how the band was feeling when they wrote this. This affects the audience on a very personal level as they think the band is hurting with them.
Track 4- Boy Crazy
Some girls are crazy
Just listen to what I have to say about it
you’ve gotta watch out for the beautiful ones
they’ll twist your head right off your neck
and laugh about it with their friends
That's just one night for them
They target you with their eyes
and move with their lips
and it pulls you in
She shuts you down with her voice again
and now are you listening?
This song goes out to girls
that we haven't met just yet
this song is for stupid girls
who think that every boy is all about them
These girls are crazy
Just listen to what I have to say about it
you’ve gotta watch out for the younger ones
they’ll tightly wrap you around their fingers
and brag to all their friends
It's nothing but a game to them
They target you with their eyes
and move with their lips
and it pulls you in
She shuts you down with her voice again
and now are you listening?
This song goes out to girls
that we haven't met just yet
this song is for stupid girls
who think that every boy is all about them
You think you're on top of the world
when all the eyes are on you
Just wait until your heart breaks
and you'll know how I felt when I wrote...
Track 4 meaning
This track is linked to the bands audience as it is targeting the male and female audience. This also is seems to be directly addressing the audience as the chorus is directly addressing the female audience by telling them that every boy isn’t all about girls and then addressing the male audience by warning them not to be used by girls.
Album Cover
Analysis:
