Exploring Business purposes
UNIT 1 - Exploring Business Purposes
Scenario
You have completed your BTEC First Diploma and have gained employment in the customer services and administration department of a local organization. Your line manager frequently receives requests for information from schools, colleges and employer organizations for information about your organization. You have been asked to put together a guide based on data you have collected about your organization and others. You can include illustration, diagrams and charts in your guide, if this helps to explain what your organization does.
Introduction
This unit is based on exploring a business. There are two tasks in this assignment. I have been asked to do;
Describe four types of business from the, primary, secondary, and territory. I will be describing there purpose, ownership, size and scale. I will also be, looking at the companies aims to see if they have reached them yet, or what they are doing to reach there aim. I will be explaining areas of growth and decline in all three sectors and two in one of the sectors I have selected to do.
Task 1
I have chosen four different organizations covering the Primary, Secondary and Tertiary sectors.
I have chosen to do;
Primary - Cadbury Farm
Secondary- Cadbury Factory
Tertiary - Tesco & Asda
A)
Primary - Cadbury Farm
The Cadbury Factory is supplied with Cocoa beans from Ghana in West Africa; it has been supplying the Cadbury factory for over 100 Years. Supplying the factories in Bornville - UK and both the Irish factories, Rathmore in Kerry and Coolock in Dublin. Ghana has been supplying the Cadbury factories with the tastiest Cocoa Beans since 1908 all the way till today.
As other chocolate brands make there chocolate with powder milk, Cadbury makes there's with fresh milk to give it a more creamy taste and texture. The factories are supplies 365 days a year, from real farmers situated in Wiltshire in UK and Rathmore in Ireland. That's 400,000Litres in Britain and 227,000Litres in Ireland everyday. In total - 17,000 Cows on a daily basis!
In every half a pound of chocolate a glass and a half amount of milk is added. The half cup is added for the enrichment on the chocolate as it is known to be a luxury chocolate since when it was first made.
The farms are made sure they are taken care of. They are visited on a regular basis to check the hygiene and health of the cows, to make sure they are well and are not suffering from any disease. This is done so that all the milk they are getting from these cows is fresh healthy and is not a health risk.
Attendance of workers is also checked to make sure all the work is getting done and is up to date. This is so the Cadbury factory workers know exactly what is being done and what isn't. After finding out what is going on in the farm the workers who are doing badly either gets fired or is given warnings into becoming better workers.
Secondary - Cadbury Factory
Cadbury was a one man business. The name of the chocolate was the surname of the finder's name, John Cadbury.
He moved to Birmingham from the West Country in 1704. Birmingham was the first shop he opened on 93 Bull Street Road, next door to his father's silk business.
Cadbury then began to sell, Tea, Coffee, Hops, Mustard, Cocoa Drinks (Chocolate drinks). However Cocoa drinks was a luxury drink at that time and was only bought by the wealthy people. Drinking Chocolate was only introduced in the 1650's. Back then ...
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Secondary - Cadbury Factory
Cadbury was a one man business. The name of the chocolate was the surname of the finder's name, John Cadbury.
He moved to Birmingham from the West Country in 1704. Birmingham was the first shop he opened on 93 Bull Street Road, next door to his father's silk business.
Cadbury then began to sell, Tea, Coffee, Hops, Mustard, Cocoa Drinks (Chocolate drinks). However Cocoa drinks was a luxury drink at that time and was only bought by the wealthy people. Drinking Chocolate was only introduced in the 1650's. Back then cocoa beans were imported from the south and Central America and West Indies. Drinking chocolate was not powder back then either. It was served in a block that people would scrape chocolate of into a cup add boiling water or milk and drink it.
Cadbury then gradually started to see how popular drinking chocolate it. He than grew a passion towards chocolate and made his very first factory in Bornville - UK which has been open for over 100 years now and Rathmore in Kerry which has been open for 76 years and 76 years in Coolock in Dublin. Both the factories are supplied with the important ingredients which are; Cocoa Beans and milk. Once the factory receives these goods they roast the cocoa beans and begin boiling the milk whilst all the other ingredients such as; raisins are being prepared to be added into the mixture of making Cadbury chocolate.
Cadbury helps Ghana by paying them with money and also makes wells for them to supply the country with fresh clean water as most of them cannot access to clean water and drink dirty un-hygienic water which may kill them.
Tertiary - Tesco
Tesco is an international company. It is one of the most successful supermarkets in the world. It has different branches in different places. Some big supermarkets and some small local petrol stations. It plays a vital role as many people go there to shop for goods and essentials they need in daily life. These are things such as;
* Tesco Direct - PC, Photo & Gaming, Phones, Home Electricals, Sound and vision, Furniture & Kitchen, Home & Garden, DIY & Car, Jewelry& Watches, Sports & Leisure, Toys & Games, Baby & toddler.
* Groceries & Wine - Groceries, Recipes, Shopping Guide, Wine Club, Tesco VIN Plus.
* Entertainment & Digital - Tesco Digital, Books, CDs, DVDs, DVD Rental, Games, Tesco Jersey.
* Finance & Insurance - Car Insurance, Home Insurance, Insurance, Car Breakdown, Credit Cards, Business Cards, Loans, Savings, Travel, Online Servicing, Compare Car Insurance, Compare Home Insurance, Compare Motorbike Insurance, Compare Mortgages, Compare Gas & Electricity, Compare Credit Cards, Compare Personal Loans.
* Phones & Broadband - FREE SIMs, Tesco Mobile Pay As You Go, Tesco Mobile Top-up, Pay as you go mobiles, Contracts mobiles, Broadband & dial up, Internet Phone, Talk Wi-Fi, Home Phone, Ring tones & Games.
* More Online Stores - Tesco Diets, Travel, Photo Centre, Gas & Electricity, Opticians, Legal Store, Nutri Centre, Top Offers of the Weeks, Clothing, Flowers and Plants.
Tesco also do; Offers, Clubcards, Health, Community, Environment and Baby.
Tesco's offers many brands to the public some of them are;
Tom Tom, Acer, Samsung, Logitech, DELL, Technika, HP Invent, Sony, Kodak, Canon and Fujifilm, Tesco Mobile, O2, Orange, T-Mobile, Virgin Mobile, Vodafone, LG, Motorola, Nokia, Sony Exricsson , BT, Binatone, IDECT and so on.
Tertiary - Asda
Asda is an international company. Which is much like Tesco's it supplies many brands and types of things to the public to help them.
These types of things cover;
* Groceries - Special Offers, ASDA Recipes.
* Electricals - TV & DVDs, Home, Kitchen & Laundry, Audio & Hi Fi, Camera & Camcorders, Satellite Navigation, Computing & Gaming and Personal Care.
* Entertainment - Books, CDs, DVDs and Games.
* Financial Services - Insurance, Credit Cards, Gas & Electricity, Loans, Savings, Breakdown Cover, Travel Money and Homes in ASDA.
* Furniture - Bedroom, Kids, Dining Room and Living Room.
* Flowers - Bouquets by courier and Flowers by post.
* Gift Cards - Gift Cards & Vouchers and Gift Cards Balance Checker.
* Gifts - Driving Experiences, Pampering Days, Adrenaline Zone, For Him and For Her.
* Mobile Phones - ASDA Mobile:) Phones, ASDA Mobile:) Network, Contract Phones, Pay as You Go and Phone Accessories.
* Opticians - Contact Lenses and Sunglasses.
* Pharmacy - Medicines, Personal, and Free collection Service.
* Photo - Photo Books.
* Travel - Flight Only, Hotel Only, Holidays, City Breaks, and Summer Holidays 2008.
* Business Rewards - ASDA Business Rewards, Gift Wrapped Wine and Gift Wrapped Chocolates.
* George Clothing - Clothes, Dresses, Lingerie, Shoes, Baby Clothing, Men's Clothing.
* EXTRAS - ASDA Sporting Chance, ASDA Pulse of the Nation, Spirits, Tickled Pink, Landfill Bill, ASDA Call Time, ASDA book Club, ASDA Magazine, ASDA & Tommy's, ASDA Kwik Cricket, VAT's Not Fair, ASDA Healthy Living.
As you can see ASDA offers a wide range of things towards the public. This is most probably why it is one of the most well known supermarkets. Its high standers of hygiene customer service and everything to make a Supermarket so great is found in ASDA. If offers a great deal to the public who depend on this supermarket for there goods. It covers almost every aspect of what you may need in everyday life. Today ASDA is found world wide and is offering goods to people around the world, it's a successful organizations that is earning lots of profit. Some of the ASDA's are situated in America, England, and Germany.
B)
Growth / Decline.
Primary - Cadbury Farm
The Cadbury Farm is in growth. This is because so many factories depend on them. They have been supplying them since 1908 and every since have been making there country better by making wells for safe water for them to drink. The Provide Cocoa beans to the Factories that they make Chocolate out of for the public to enjoy the delicious Cadbury Luxury Chocolate.
The Cadbury Farm also provides the Factories with milk. However there are various farms like these that provide the milk to the factories in different countries. This is so that the milk stays fresh and does not go of if it is being transported.
The Cadbury Farm will continue to provide for the public and gain profit till the Cadbury Factory Decides to close down. Which means by then the Cadbury Farm will continue to remain in the Growth Sector.
Secondary - Cadbury Factory
Cadbury factories are currently in growth. They are not in decline because many people go to buy there chocolates which they make a high profit from. There are all different types of chocolate types they make such as; Whole Nut, Fruit and Nut, Caramel, Crunchy, ETC. They also make mini chocolate boxes that have a selection of all different types of Cadbury chocolate. They offer a wide range of chocolates to the public to suit there taste. They then sell it to companies such as; Supermarkets - Morrison's, WH Smith ETC to sell there goods which the Cadbury Factory earns money from as they have given people to sell there chocolate.
The Cadbury Factory also tries out new flavors and kinds of chocolate to make there public try it out. This is how they earn more money as the more they sell is the more they will gain.
Tertiary - Tesco
The Tesco companies are currently in growth as many people go to shop there they have a high amount of money that they make. Many people depend on Tesco to go shop there which is why they have so much profit. They provide a wide range of goods to the public which helps them gain profit.
They sell multi cultural goods towards they public which helps them attract more people to there supermarket. They believe meeting people's needs is highly important and they need to be able to make them happy for them to come back again to shop for more goods. Tesco also gets he latest products into the store so the public is not let down and they are able to receive what they were looking for. This could be anything from Crayons to Cheddar Cheese.
Tertiary - Asda
Asda is in the growth sector. This is because it offers a wide range of good to the public and gains profit. It offers more than Tesco and is more likely to meet people's needs. It is the most successful supermarket in the world today. It has many branches that all sell the same goods. It can meet people's needs in multi-cultural areas.
Many people across the world depend on Asda to have what they need and they are able to meet there needs no matter what.
Stetting the Scene - Report
The two businesses I will be comparing to each other are going to be; the Cadbury farm which is in the Primary Sector and the other will be Tesco which is in the Tertiary Sector. The reasons why I will be comparing these two companies are because they have a lot of differences.
The Cadbury farm can only supply the public with raw materials such as; fruits and vegetables. It is situated in Ghana - West Africa. The Cadbury farms main customer that they supply is the Cadbury Factories, which is mostly cocoa beans and milk which enables them to make chocolate.
The farm has 100 -150 people working for them. You would normally expect the farm to have fewer people working for them however in this case there are many because they need to supply so many factories. They need more workers to get the work done and the farm has to supply the factories daily which is too much for a normal farm where only 7 people say would work.
The farm on its own is in growth as it sells many raw materials to the factories and gains money form it. The Cadbury factories also build wells fore Ghana as a way to say thank you. As in Ghana they have water problems and there isn't much clean water there.
Tesco is an international company and is much different form the farm. It supplies the public however in a shop and you pay directly to the till point.
There is a wide range of goods sold in Tesco and it also sells organic foods that the farm would sell. The main reason of having a supermarket like Tesco is so that people are able to visit and buy different types of goods off the shelves. The main purpose of having this is so that people are able to buy the things they need all from one store and not go to others to buy different types as it would be much harder if everything was separate. It also supplies different ethic foods depending on the area that they are situated in.
Tesco is also in the Growth sector and it is still growing, this is because many people to there to buy there goods that they will never run out of money.
Tesco is an international company that is situated in many parts of the world allowing other people to shop at there store. This is making them much more popular in name and attracting more other people to buy goods from them. Tesco also has 205+ people working for them which means it is a large company. More jobs are invented everyday to make life easier at Tesco therefore it is still growing due to this situation.
However they both do have some similarities such as; they are both in growth and still growing and they provide the public with goods.
Another similarity Is that Tesco is a Public Limited Company and the Cadbury Farm is also one. This means that they are the largest type of business and they don't close down until they have no money left to keep the company going as it is stably.
BTEC First Diploma in Business
Unit 1 - Exploring Business Purposes