unconscious information processing in humans.

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Maria Kyriacou

Jeremy does not believe  that there is such a thing as unconscious information processing in humans. ‘And even if there was’, he says, ‘there is no way we could know about it, because it is unconscious’. You are about to apply, when he adds, ‘And I don’t see the point in anything being unconscious anyway, because it does’t have any affect on us and it is of no use to anybody’.

Introduction

The terms conscious and unconscious are used in everyday conversation but their scientific meaning is often unclear.  In lay terms most people are aware of being aware (conscious) but have experienced occasions whereby they are still somehow aware of something without realising they are aware (unconscious).  Many believe that consciousness and an ability to communicate go hand in hand (Carlson 2001a).  Therefore without consciousness there would be no communication, so there would be little point for humans, as Jeremy indicates.  However there are situations where there is awareness that can be communicated, but there is a complete absence of consciousness of this awareness.  These include subliminal messages and the phenomenon of blindsight, both of which are discussed below, following a brief review of the psychological understanding of consciousness.

The psychological understanding of consciousness

The renowned psychologist Sigmund Freud believed that speech errors (‘Freudian slips’) provide a window into the unconscious processing occurring in an individuals brain (Parkin 1996b).  Thus, if an individual makes a mistake in their normal language, this indicates that there is an unconscious element to what they are thinking about or saying, of which they are unaware.  Despite this lack of awareness the unconscious processing impacts the consciousness to such as extent that it would manifest in the individual’s speech.  Freud believed that this unconscious processing was ordinarily repressed (Kelly, Alvarado 2005Frederick Myers believed that the theory of consciousness should be derived from a unified model of the mind (Kelly, Alvarado 2005).  As such, any phenomenon with a subliminal origin, such as dreams, multiple personality and telepathy; Myers ‘automatisms’; are merely manifestations of what is always going on in the mind but are normally separated from conscious processing by some form of barrier.  Thus the subliminal self forms the largest part of the self and it’s processing (Kelly, Alvarado 2005).  In contrast to Freud’s theory of repression Myers believed that unconscious automatisms are completely normal and it just takes special situations for them to become conscious.

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Subliminal processing

In tests of subliminal processing happy, angry or neutral faces would be presented to a study participant for 16 milliseconds, prior to a visible neutral face.  Following this the participant was required to consume a drink, which they were to assess in terms of a price that they would be prepared to pay for it (Toates 2006).  Participants were unaware of the initial face as the presentation time was too short for conscious processing, but it was processed at an unconscious level.  Results indicated that a happy face was associated both with a higher consumption level and a ...

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