Publishers - books, magazines and newspapers. Analysis of the covers of different publications.
A Textbook Publisher Pearson Pearson Learning Solutions 501 Boylston Street, Suite 900 Boston MA 02116 Pearson is a popular and successful education company which provides educational materials, technologies, assessments and related servies to teachers an students of all ages. 60% of the Pearson's generated sales are from North America, the company also operates In more than sixty countries. This particular company is also a leading provider of electronic learning programmes and of test development, Processing and scoring services to educational institutions around the world. Pearson education's schools and colleges aspect of the company publishes a wide range of books, software and online resources for primary and secondary schools, FE colleges and private training providers. The company publish well known brands such as: * Heinemann * Longman * BBC Active * York Notes The higher and professional education team help people to learn throughout their working live. Pearson's textbook programs are printed under the worlds leading imprints including: * Addison-Wesley * Allyn and Bacon * Benjamin Cummings All popular academic subjects have textbooks published by Pearson's such as: * Business * Economics * Law * Science The following front cover is from a history textbook which can be purchased from the Pearson's website. * Based on the fact that the main
Why is asylum such an important issue in the media today?
Why is 'asylum' such an important issue in the media today? More countries joined the EU recently, and it is expanding. People in the Eastern countries get low wages and so are attracted to Britain. 100-150,000 Poles have come to live in the UK illegally, to find work. The media reflects public concerns over mass immigration. Secondly, we are getting more immigrants than emigrants, so more people are entering than leaving the country. This also raises concerns about overcrowding. Thirdly, terrorism has become increasingly worrying, and people link asylum seekers to the recent murder of a police officer in Bradford. The general public don't believe that the government are effectively handling immigration, where only 25% of asylum cases get rejected, but NOT deported; leading the public to wonder where these people go. Asylum is an issue locally, because there is a Home office (Asylum Centre) in Croydon. These results in many asylum seekers come to Croydon. In this coursework I am going to compare two contrary newspaper articles on the issue of asylum. The point of view expressed by 'THE SUN' is that asylum seekers should not be allowed to come into the UK and stay here. 'THE SUN' wants people to read this article and get angry about those coming into the UK, at the experience of British tax payers. 'THE SUN' believes that some asylum seekers are terrorists, and are using
Analyse the front pages of two daily national newspapers printed on the same day and suggest why they are different.
Analyse the front pages of two daily national newspapers printed on the same day and suggest why they are different. The aims of the essay are to look at a tabloid and a broadsheet newspaper, and to compare the language and layout of each paper. The two papers that I have chosen to study are 'The Times', which is a broadsheet, and 'The Sun', being a tabloid. We would expect them to be the same because generally newspapers are there for information on the latest news around the world. However papers are created to meet the needs and interests of a target audience. Furthermore it is in a publisher's best interest to make the paper as attractive as possible to their chosen audience. Firstly the broadsheet is A2 and measures 35cm in width and 55cm in length. In comparison, the tabloid is only 30cm in width and approximately 38cm in length. The mast head of the broadsheet is written in Times New Roman font with black writing and a white background, the size is about 24. The Times also has a logo in between the two words, this is called a crest, which is associated with loyalty. It also makes it look like a higher class newspaper. Also printed on the mast head in red is 'Newspaper Of The Year'. The red makes it stand out more and therefore makes it look like a good newspaper. The price of the paper is also printed in red to show it's not that expensive. Looking at the mast
Comparison between the Daily Express and the Independent's coverage of the England verses Greece football match.
Comparison between the Daily Express and the Independent's coverage of the England verses Greece football match The Independent is targeted at the social group A, B and C1, which includes doctors and other highly educated people. It is a broad sheet newspaper, with complex and detailed information about the latest world news. In contrast the Daily Express is a middle range tabloid aimed at lower class or less intellectual people under the social group of C and C2. Its reports are basic bare facts using simple language designed to catch the reader's attention. The tabloid newspapers also focus on celebrity gossip rather than, in the Independents case, world political news. The pictures in the two papers differ to the extent that the Independent has large detailed picture however The Express has a more focused image solely of David Beckham. In the Independence the photographer has incorporated the spectators reaction, as well as Beckhams and there are sufficient visible surroundings to put the picture into context. The Daily Express uses headlines and pictures to show the content of the article and to give the reader an immediate impression of what the article is about, the article is more focussed on Beckhams attributes which is why there is a picture solely of Beckham. The Independent has used a wider picture and describes the game as a whole. The Express only has
The Sun News Paper Vs The Daily Telegraph
G.C.S.E Media Course Work Philip Nunnington The Sun News Paper Vs The Daily Telegraph The story that I decided I would chose, is the story about Jamie Carragher. Jamie plays football for Liverpool in the position of defender. His job is to stop forwards from getting or allowing the other team to run with the ball, which could lead to a goal being scored. Whilst Jamie was running down the left wing Dennis Berkham (an Arsenal forward) came and made a very bad challenge on Jamie. Dennis was red carded and sent off the pitch for this offence. Liverpool were given a free kick, as Jamie stepped up to take the free kick an Arsenal fan threw a coin at Jamie. This hit Jamie on his back. So an, already hot-headed and bad tempered, Jamie Carragher picked up the coin and returned it by throwing the coin back into the crowd, in front of two officials. So the referee (Mike Riley) had no choice but to send Carragher off the pitch. The language used in the Sun Newspaper is very persuasive towards Carragher being out of order by throwing the coin, which he was, but the writer makes the reader have no sympathy. A good example of this is the comment by Roger Milford, a top referee, has been printed "if they paid me £30,000 a week and asked me not to throw things I could live with it. " Also the subtitle " Coin chucking Carragher could have taken this fan's
Compare the front pages of a tabloid and a broad sheet newspaper. Describe what is present and what is the effect. Consider the purpose and the target audience. How do your findings meet with the conventions of newspapers in Britain?
English Coursework Compare the front pages of a tabloid and a broad sheet newspaper. Describe what is present and what is the effect. Consider the purpose and the target audience. How do your findings meet with the conventions of newspapers in Britain? On Tuesday 14th of October the front cover of The Sun and The Guardian were very different from each other. On the front page of The Sun there are three articles. The subjects of the three articles are the retirement of the tennis player Anna Kornacova, the two drug test warnings given to Rio Ferdinand, and in the main article, the claim by Dr Panayiotis Zavos that he was about to create a clone baby. Additionally on the front cover there is a large headline offering a free curry. The Guardian also has three articles on the front page but none have the same subject as those covered by The Sun. The three front page Guardian articles are about MI6 fighting a court case to stop phone tap evidence being used in court an article about Ian Duncan Smith writing a dossier defending the payment he made to his wife and the main article is about how much money the British are borrowing on credit. Additionally across the top of the front page is a banner outlining the main stories in other sections of the newspaper and at the bottom of the page is an advertisement for the film Kill Bill. The front cover of The Sun is about an eighth
George Best Death Media Portrayal
George Best Death Media Portrayal In my I will compare the way Best's death is treated in these two newspapers, which are: * Broadsheet (Observer) * Tabloid (News of the World) As you can see the broadsheet Sunday newspaper a large image of different types of flowers laid onto the floor by beloved fans Best's and a boy putting his own bunch of flowers down expressing his sorrows and love for the famous footballer. The newspaper is attempting to show readers the love fans had for him and that he would be deeply missed. The title itself is connected to the image well. The title for the newspaper is 'United in grief for the legend' thus the image shows fans came together and lay flowers on the floor to mark his death. The broadsheet goes straight into depth regarding the death with columns of data speaking about his medical history. The newspaper also tells us that due to the fact Best being bankrupt and was unable to pay the was given free medical treatment by the private hospital. He endured several operations, went back and forth to the hospital and after all this he passed away. The other paper has no introduction, no information like the broadsheet. It has a large image of him a laying in bed with his ex girlfriend Alex. The images used are totally different, the broadsheet has an image of one of George's fans putting flowers, however on the tabloid paper there is a
Compare the ways in which the given newspapers seek to sell their messages. which do you think is the most effective? which would you buy?
COMPARE THE WAYS IN WHICH THE GIVEN NEWSPAPERS SEEK TO SELL THEIR MESSAGES. WHICH DO YOU THINK IS THE MOST EFFECTIVE? WHICH WOULD YOU BUY? Introduction For my English media studies coursework I shall compare the way in which each given newspaper seeks to sell its message. I shall also say which publication I think is most effective at selling its self and which publication I would buy. British newspapers have been around for nearly three centuries. Newspapers fall into two distinct categories: Tabloids such as Express, Sun, Mirror and Broadsheet such as Times, Independent and Telegraph. Broadsheet newspapers have a rigid and regular structure. In contrast to tabloid newspapers which have a less regular and rigid structure. Every publication has its own style and way of presenting information, but each publication has one thing in common the simple message 'buy me'. Broadsheet newspapers are highly regarded newspapers they tend to be very informative. Broadsheet newspapers are aimed at those who want all the detail about current affairs i.e. educated society. The main age group for readers of Broadsheet newspapers is 25-45 years of age. There is a close relationship between the news on the television and the news in Broadsheet Newspapers. On average the front page of a Broadsheet newspaper will contain between one thousand five hundred to two thousand words. This
How do magazines for females use language to target different age groups?
How do magazines for females use language to target different age groups? Introduction: Magazines are there as entertainment purpose and also to give information if one is interested on a specific topic like `Auto Trader' which is aimed at a readership that is interested in buying cars or `Elle' which is a fashion magazine. I wanted to investigate how the language varies in magazines aimed at females in different age groups and I plan to investigate this by getting magazines and analyzing a text to find common and different linguistical features like the semantic, lexical, grammatical and pragmatic choices used in the magazines to attract the target audience. The three magazines I shall be using are `Elle', `Sugar' and `Go Girl' which are all aimed at different readerships. I carried out a survey to find out the age group range for all three magazines. I think I shall find that the `Elle' magazine uses less informal vocabulary, and has long complex sentences as the readership have a greater understanding and are more developed in their vocabulary than the target audience for `Sugar' and `Go Girl' who are still developing their vocabulary. Another difference I think I may find is the exclusive lexis used in `Sugar' as it is aimed at teenagers who tend to use a lot of slang. In `Go Girl' I feel that I shall find the sentences will be short and simple and
Tabloid and broadsheet newspaper comparison.
There are two different types of newspapers-tabloid and broadsheet. The Times is a broadsheet newspaper and has been for 219 years, but now they are creating it into a tabloid paper which is A3 as well. It was founded on the first of January 1785. When it was founded the newspaper was called "The Daily Universal". The founder, Michael Davitt changed the title in 1788 to The Times. The Times costs 45pence in 2003 but when first published it was only a little (NOTE DOWN COST OF PAPER). This costs more money than a tabloid. The circulation figures are always high but in 1997 this was at 783,359. (NOTE FIGURES ON THE TIMES IN 2003). The Times is a newspaper which is based on an audience of a higher class because it contains much more sophisticated vocabulary. It is far more intellectual and political newspaper, also it focus's on financials and lets its readers know about what is happening around the world. The Daily Mail is a tabloid newspaper and was first published in 1896. The Daily Mail costs 40 pence in 2003 but when first published it was around the same price in what 40 pence was worth. This is less money than a broadsheet. The Daily Mail's circulation figures are higher than The Times because it has been focusing on women and containing regular features. In 1997 the figures were at 2,189,902, which is a phenomenal increase on The Times in 2003. It contains impact news