The Amber Spyglass by Phillip Pullman.

The book cover to The Amber Spyglass by Phillip Pullman is designed so that it can inform and persuade potential readers to read the book. It has a sense of mystery to it, to grab the focus of a browsing shopper or library borrower. The reviews are strategically positioned to show the person what an awesome book it is. The blurb has powerful, persuasive language while the front cover has large font and a spyglass that is also enlarged. The First thing you notice when you look at this book cover is the olden style of font, which announces the title and authors name. This font is set in older style of font to inform the reader that this story could possibly be set in the past. This is also evident in the image of the 'spyglass' this is an older piece of technology and certainly would not be used in modern times. This 'spyglass' appears to have sparks on the front, near the lense. From this you could conclude that the book has somehow magical, mysterious elements to it. So the Olden font and the large image is the focus on the front cover to inform potential readers to the interior of the book. As we look closer at the book cover two tones are evident in the background, one being dark and one being light. This prompts ideas into our head like good versus evil as these two shades are usually how good and evil are normally portrayed On the front there is also some

  • Word count: 539
  • Level: AS and A Level
  • Subject: Media Studies
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Analysing Two Newspaper Articles Fronting The Same Subject

Analysing Two Newspaper Articles Fronting The Same Subject I am analysing two newspaper articles, one from The Daily Mirror and the other The Guardian. Both articles are revealing the next James Bond actor: Daniel Craig. The papers are written for different types of people. The Mirror is aimed at working class people and The Guardian is aimed at professional, people. Both papers use different types of language for the readers to understand. The Mirror uses simple language. For example, "I'd like to thank the royal marines bringing me in like that and scaring the shit out of me", this shows the actor's personality. The Guardian has mixture of complex and compound sentences, "this will be tougher and grittier, and the relationship bond has with the girl, Vesper Lynd, is a lot more serious than we've seen in the past". The headlines articles give different point of view about the film and actor. While the sub heading gives additional information about the actor. The Daily Mirror uses a simple sentence, 'His name Craig, Daniel Craig, this is a pun on Bond language and Bond fans would easily identify this device. The Guardian writes 'the first blond bond bursts into action in the shape of Daniel Craig', this metaphorical sentence suggests that the film is full is full of action, the use word 'bursts' emphasise this point. Both articles use Bond specific language "the names Bind,

  • Word count: 533
  • Level: AS and A Level
  • Subject: Media Studies
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My piece of coursework is a football match review. The score line is fictional for dramatic effect. Such an article would be traditionally found in the back pages of a tabloid newspaper, such as The Sun or The Daily Mail.

Josh Jones Coursework Commentary My piece of coursework is a football match review. The score line is fictional for dramatic effect. Such an article would be traditionally found in the back pages of a tabloid newspaper, such as The Sun or The Daily Mail. The analysis is of a crunch match, which will decide the victor of the Premiership. Therefore, I have given the article an emotive title, with the use of the word 'epic'. This sets the scene for the tension I build up within the article. In terms of the layout, I have attempted to match that of both the Daily Mail and The Sun. I have placed the score line and the author name underneath the title respectively. At the top of the page I have shown the subject, in this case, 'The Premiership'. The Daily Mail uses this technique to head their pages, such as 'finance' and 'motoring'. I initiate the article with an introductory text, which sets the scene for the importance of such a match. This text is in larger font than the rest of the article, which simply shows that the piece is an introduction. Within the text, I have used dividers, commonly used by The Sun newspaper. These are usually one-word headings, which relate to the following paragraph. I have used these mainly to divide the text and provide a lightly informative hint to the contents of the paragraph. The photograph on the right hand side is taken from ITV's website

  • Word count: 525
  • Level: AS and A Level
  • Subject: Media Studies
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Magazine Analysis of GQ Magazine

Magazine Analysis of GQ Magazine GQ magazine is a men's magazine, which could appeal to some women, but the majority of readers are men, it appeals to a mass 18 - 35 year old men. The audience can purchase this magazine every month for the price of £3.30. The main editor Dylan Jones tries to project his own lifestyle through the magazine well sending a subliminal message that this is how men should spend their lives, how to act, dress, what cars to drive and what gadgets to have. Dylan Jones is trying to send over an ideology that all men should be well groomed, smooth and sleek, a lot like a "James Bond-Esque." Dylan Jones using this tool as his unique selling point to grapple the audience of men and this plays on the men's aspirations and dreams to "look great, sleep with beautiful women and drive expensive cars." The magazine content mainly consists of fashion, cars, gadgets and half naked women, with a few current affair articles just to keep the reader interested in reality rather than a virtual utopia that the magazine creates. To illustrate the audience's aspirations, models are used, who are driving nice cars and are evidently very good looking. This re-enforces that the magazine is aspiration based as they're no pictures of ordinary people or "average Joes." GQ magazine is informative, as it does involve a lot of fashion, male grooming and current affair

  • Word count: 524
  • Level: AS and A Level
  • Subject: Media Studies
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Text Analysis car magazine - analysing the front cover of "Evo" magazine.

Similar Text Analysis Image Regarding imagery, The Aston Martin V12 Vantage RS has been placed on the centre of the cover page of the magazine; it's the largest image in front page which is pictured high from the lift side. The image of the Aston martin is conventional for this kind of magazine; the image of this car is used to relate to the target audience range of 16-30 ages and mostly male however a smaller image of red coloured Aston Martin optioned on the lift side of the magazine is used to identify with the female audience. Lighting is used on the cars to emphasise exclusiveness of the car for this issue and makes the cars stand out on the gray background. The front of the wheel on both cars is turned to lift so that the audience can get full view of the alloy wheel as it's vary important feature regarding cars look. The big bold golden name of the magazine "evo" at top lift corner of the magazine stands out agents the gray background. At the life cover page in front of the Aston is the barcode with the price and the issue date of the magazine which is a vary important aspect of a professional magazine. Text Text wise, the name "evo" is featured in vary large simple font in gold makes it stand out. "THE THRILL OF DRIVING" is slogan for evo which relates to The second largest caption "EXTREME ASTONS" also is large front in capital latter adds a sense of speed anchor

  • Word count: 523
  • Level: AS and A Level
  • Subject: Media Studies
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"Much Ado About Mousing"

Commentary "Much Ado About Mousing" This piece is in the format of a newspaper article in the broadsheet 'The Independent Review'. Styled as a critical review, the piece is intended to inform the reader about an episode of 'Tom and Jerry', a cartoon aimed at young children. However, I decided to imitate the verbose style of a broadsheet critic, and I also aimed to mock the overly analytical, presumptuous tone that the media often exudes, by relating every minor incident of 'violence' in the cartoon to extreme cases of brutality in society. I chose to implement the typical discourse structure of a newspaper article, with short, bold introductions and a succinctly clear headline. I chose the headline "Much Ado About Mousing" as it is wordplay on the Shakespearian play "Much Ado About Nothing", and the readership of 'The Independent Review' would most likely realise the pragmatic meaning of the pun. It also raises the question whether the satirical style of the article really is much ado about nothing, and analysing the content of 'Tom and Jerry' in too great a depth. I used complex lexis, to appeal to the more refined audience: "unashamed trivialisation", "sadistic depravity" and "ferocious contempt" are a few examples. In many cases, I used words that would not be found in typical tabloid newspapers; I would have incorporated more simple synonyms if I had written the

  • Word count: 520
  • Level: AS and A Level
  • Subject: Media Studies
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British Newspapers Many British families buy a national or local newspaper every day. Some have it delivered to their home

British Newspapers Many British families buy a national or local newspaper every day. Some have it delivered to their home by a paper boy or paper girl; others buy it from a newsagent or a bookstall. National dailies are published each morning except Sunday. Competition between them is fierce. Local daily papers, which are written for people in a particular city or region, are sometimes published in the morning but more often in the early evening. Britain has two kinds of national newspaper: the quality papers and the tabloids. The qualities, often called broadsheets because they are printed on large pages, report national and international news and are serious in tone. They have editorials which comment on important issues and reflect the political views of the paper's editor. They also contain financial and sports news, features, obituaries, listings of television and radio programmes, theatre and cinema shows, a crossword, comic strips, advertisements and the weather forecast. The main quality dailies are The Times and the Daily Telegraph, which support the political right, The Guardian, which is on the political left, The Independent , and the Financial Times. People choose a paper that reflects their own political opinions. National Sundays papers include the Sunday Times, The Observer and The Independent on Sunday. They have more pages than the dailies, supplements on,

  • Word count: 519
  • Level: AS and A Level
  • Subject: Media Studies
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How do the writers of FHM use language to create a representation of men. The FHM magazine is aimed at men so it portrays men in a positive way.

How do the writers of FHM use language to create a representation of men. The FHM magazine is aimed at men so it portrays men in a positive way. The purpose of the piece is to entertain and uses a lot of sarcasm to do this to make the reader laugh. The format is very informal and chatty like, to make it more appealing to the reader. A lot of concrete nouns are used such as 'fire' 'lawnmowers' 'sport' 'whiskey' these all are field specific lexis and put across the stereotype of men in general. Also words such as 'score' which are abstract nouns and field specific lexis and relate back to the stereotyped man who likes sport, drinking fire etc. 'Men' is also a collective noun showing they are all together as one, and that they are very powerful. 'A firm handshake' also backs up this statement about men being represented as being powerful and the dominant ones in society. In the article there is a lack of pronouns and 'Men/ man' is also used in place of them referring to 'men' as a whole group making them stronger and more powerful so therefore representing them in a very positive way. There are a lot of 2nd person and 3rd person pronouns. The 2nd person pronouns such as 'you' make the article direct to the reader and that it's them who it is talking directly too, therefore making the reader feel more involved and making it more entertaining. A lot of adjectives and adverbs

  • Word count: 506
  • Level: AS and A Level
  • Subject: Media Studies
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My magazine is called "Flava" and it is aimed at teenagers, as when I researched on magazines I found this one was quite popular.

My magazine is called "Flava" and it is aimed at teenagers, as when I researched on magazines I found this one was quite popular. I spent 4 weeks on my magazine and put a lot of effort into it. Before I started to produce my magazine I planned out how I was going to set it out and what type of things I was going to include in it. Here is a list of what I came up with...... My magazine contains: * Celebrity page * Interview with a pop band * Two real life stories * Album review * What's hot and what's not in music * Dish of the day * Horoscopes * 3 adverts (including back page) * Problem page * Fashion * Postbag I chose the above features, as they are the basic things included in a teenage magazine. I used Microsoft Publisher for the majority of it but I also used Microsoft word for things such as my real life stories. I found Publisher better because you get a wide variety of different backgrounds and formats whereas in Microsoft Word it is more basic. I used a number of different formats and fonts. I did a lot of research on the Internet using Yahoo and Google. I worked with another pupil in my class, Khiley Williams, and we both came up with our own ideas. The pages I produced was the, "Dear Angel" problem page, the album review of Christina Aguilera's Stripped, dish of the day page, the real life story of "How I coped with Anorexia", the front cover, the

  • Word count: 502
  • Level: AS and A Level
  • Subject: Media Studies
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I am comparing two pieces of text written about Mike Gatting in 1990, from 'The Independent' and 'The Star'.

Analysing Media Texts I am comparing two pieces of text written about Mike Gatting in 1990. The first text is from a broadsheet newspaper, "The Independent". The second is a tabloid article from "The Star", when analysing these two articles I should notice very different styles but also subtle changes to way the events occur. The article from the Independent has a basic formal layout of, the heading, a small introduction and then the article with no breaks or pictures. The heading "Mike Gatting get canned at tea-time" uses two cases of alliteration with the 'g' and the 't'. The headline is also informative about what has happened. I thought that although the word 'canned' is a pun, I thought that this headline isn't ambiguous, and can be seen in only one way which is partly expected coming from a broadsheet newspaper. This newspaper is aimed at a higher educated person who expects an informative article that is not biased or opinionated. This article is written from a neutral position expressing points from both sides of the situation. The more complex language in this article consists of complex words and long in depth sentences. Words such as 'vilified' are used as they give more detail on the matter. Very little colloquial language is used throughout the article. There is a section in the middle of the article where Dr Balner offers his opinion to the reader. This has

  • Word count: 501
  • Level: AS and A Level
  • Subject: Media Studies
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