Cadburys World
Cadburys World Coursework Section 1a) Cadburys World uses many different promotional materials and techniques. I think the techniques that they use are very good and they are mostly successful. A very successful technique they use is the Coronations streets sponsorship. Everybody watches Coronation Street because it is a very popular T.V.programme. When the viewers see Cadburys being promoted by Coronation Street they think that it must be a goods chocolate bar if Coronation Street is sponsoring it. Coronation Street is on a lot so therefore there sponsorship is brilliant and Cadburys is being promoted and recommended almost every night. Another technique is the Cadburys symbol. This works because everyone knows that it stands Cadburys because of the two glasses of milk being poured into one. They use colours that stand out, purple background and white writing. The purple colour makes the Cadbury sign silky and rich. The white represents the creamy milk. The symbol is very popular. You can find this symbol anywhere, billboards, Cinema adverts, T.V.adverts and magazine adverts. These are all called promotional materials. Billboards are good advertising because they are very big and you cant miss them. They are usually next to busy main roads or on bus shelters. People are normally bored waiting for the bus or driving in the car so they look around and see the billboards and
HOW HAS THE CONTEXT OF FALSETTOLAND INFLUENCED THE CONTENT AND WRITING OF THE PIECE AND HOW DOES THE CONTEXT RELATE TO A MODER
HOW HAS JUDAISM AS A FAITH AND ITS VIEW ON HOMOSEXUALITY AND AIDS IN THE 1980s ALONGSIDE THE REFORM MOVEMENT CONTRIBUTED TO WILLIAM FINN'S FALSETTOLAND? Judaism and Jewish culture have always been central to William Finn, writer of a trilogy of short works following Marvin, a homosexual living within the Jewish faith. Falsettoland itself forms the final part of the trilogy whilst In Trousers and March of the Falsettos are the first two instalments respectively. Christianity condemns homosexuality within its faith, therefore, surely Judaism would take a moral stand and condemn any theatrical portrayal of such events? Did the Reform movement which began to grow in America in the 1830s have any effect upon the time Falsettoland was written, and, if so, how was Falsettoland as a music theatre work subject to such effects? From the outset it is important to define the boundaries within which the term 'Judaism' and 'Reform Judaism' will be used. This paper focuses upon Judaism (be it Orthodox or Reform) within America and does not focus upon the origins of Judaism in Europe. Although perhaps some beliefs and moral standings were reflected across the Atlantic, for the purposes of this argument this will be negligible. When analysing the musical content of Falsettoland it is important that one does not get carried away on the intended meaning, although only suggested as a guide
Still Life At The Penguin Caf Essay - The Great Auk
Still Life At The Penguin Café Essay- The Great Auk (Section One) During this first section of dance I will be evaluating the actions, dynamic quality and use of space within in the piece. Actions consisted of such like turns, jumps and gallops during the part where the section consisted of just 'Auks'. These signify happy type movements and as most of these were low to the ground it gave an idea of the typical motifs for a penguin to move with. As their arms were either locked holding the waiters tray or in sharp, low penguin arms, this too contrasts well with the idea that the dancers are Auks. A more detailed look at this first section and it is possible to name such movements performed. Examples are the use of simple petit allegro steps, polka gallops and terre a terre, which all are low to the ground that again gives an understanding to the typical penguin movements. In the second part of the section for the Great Auk, female dancers come to dance with the male Auks. These women are more fluent with their movements as they are to symbolise a bird, like a peacock. They dance together in a ballroom type style, still close to the floor but with a more elegant feel to it. An example of the elegance is with the swishy, flowing arms and their body ripples. They do use some kicks and lifts though, but do not exceed too far off the ground. An evaluation of the actions used
Describe and critically asses the evidence that suggests the circadian rhythm is controlled by endogenous factors.
Describe and critically asses the evidence that suggests the circadian rhythm is controlled by endogenous factors. The Circadian rhythm is a 24 hour cycle which occurs in humans in hormone levels, body temperature, heart, respiration and metabolic rate and sleep pattern. The circadian sleep-waking pattern is of most interest to psychologists because of the dramatic changes in behaviour it produces. The circadian sleep-wake pattern is said to be governed by many different factors, both endogenous and exogenous, which both have input into the circadian cycle in different ways. There are many endogenous pacemakers which can be said to have great effect on the 24 hour circadian sleep-wake pattern. The first is the biological clock, which is the interaction between proteins. Darlington et al., 1998, described one clock. They thought two proteins, Clock and Cycle linked together in the morning, due to this binding two other proteins increase their production during the day, they are Per and Tim. As these levels of Per-Tim increase, they decrease the production of Clock-Cycle which means as they slow as does the production of Per-Tim. As Per-Tim decreases, Clock-Cycle rises ready to begin the next cycle. Even if the details may vary from organism to organism, this core loop appears to be the centre of the endogenous biological clock mechanism in organisms. Another endogenous
The Development Of The American Musical.
` The Development Of The American Musical. The American musical was a main type of entertainment in the twentieth century. They were always full of lively plots, remarkable songs. The musical provided a way of escaping from everyday life into a world of fantasy, especially during the sombre days of world war two. Musicals today are different today the issues, orchestration style etc have changed dramatically over the years by looking at a variety of shows we can see exactly how they have changed. First I will look at 'SHOWBOAT'. Showboat was written in 1927 by Jerome Kern and Oscar Hammerstein, and was described as "Perhaps the most successful and influential Broadway musicals" It was the first novel to be turned into a musical making a stamp in the history of American Musical history. The novel was originally written by Edna Ferber about the lives of the people who lived on the Mississippi and was already a success, kern and Hammerstein were able to place songs into it that would help to clarify and jazz up the plot Kern said " songs must be suited to the action and mood of the play" and in showboat his songs helped us to see certain aspects of the characters and also to create certain moods during the play. This was completely different to the vaudeville musical with the unnecessary songs and weak storyline. Showboat went against convention by starting the play with a
My dance is set on the way people can be overcome by negative, mixed emotions.
Programme notes Title: NME My dance is set on the way people can be overcome by negative, mixed emotions. Accompaniment: 'Clubbed 2 Death' by Rob. D from the matrix soundtrack I chose this piece of music because there are different dynamics to it which suited the emotions that I have chosen to dance about. Description My dance is broken down into five sections each one showing a different emotion Section 1: Fear. I start my dance in centre stage sitting on the floor with my knees to my chest, hugging them with my head resting on my knees. (See fig.1) As the music starts I develop this by adding a lift of my head and look into the audience then look over my right shoulder and then my left. I then turn my body 90o and repeat with my back to the audience to vary it. I stretch my legs out in front of me and my hands behind me. I swing me left leg past the right side of my body when it returns in front of me I put my weight onto my left hand and push myself up and circle my right hand around my head, turn my body round and push into a handstand as I come down from that I am in an up right stance with my legs slightly open. (See fig 2) Section 2: Boredom. This motif is based on this position and I tap my right foot for 8 counts and repeat with my left foot for another 8. When I have tapped my feet I introduce a short linking phrase where I full turn until I am facing
"A Feather on the Breath of God"- what the melody language of Hildegard von Bingen's music makes her the great composer in the 12th century.
"A Feather on the Breath of God" - what the melody language of Hildegard von Bingen's music makes her the great composer in the 12th century. Hildegard of Bingen was born in 1098, convent-educated from the age of 7 by Benedictine nuns at Disibodenberg, near Bingen. She became abbess of her community at age 43. Historians know Hildegard mainly from her book of visions; medical historians and botanists for her two books on natural history and medicine. Literary and music scholars began from her morality play, the Ordo Virtutum. This is her first miracle play, which is set to music and was performed by women, a rarity for the time. Hildegard only turned her talented gift to music in the 1150s. Musicians know Hildegard for her antiphons, hymns, and sequences, a large body of monophonic chants whose text and music are both by Hildegard. She is the first female composer who is known and whose works have survived. Her chants are rich in mystical images, and her melodies are elaborate, with florid melodic contours, ornamented inflections, and wide ranges. Hildegard's music did not get much attention by musicologists because of its difference in musical style from others at that of the Middle Ages. She was not included in music textbooks perhaps because her unique style was difficult to reconcile with much of medieval music and music theory. Divine Harmonies Music is
Analyse and evaluate how effectively Ridley Scott creates another world in the opening sequences of the film 'Blade Runner'
Analyse and evaluate how effectively Ridley Scott creates another world in the opening sequences of the film 'Blade Runner' The film 'Blade Runner' was made in 1982 and Directed by Ridley Scott. It was then re-released as a Directors cut in 1992. It has a mix of genres like thriller, sci-fi and drama. The film starts with the foreword which gives you an understanding of the new world and about the androids within it. The word Blade Runner within this is highlighted in a different font and in a different colour to make it stand out. Scott then jumps you into a long shot of the city , which looks a lot like Los Angeles at night. However, it has been edited with flames and lightning to make it look different. There are also flying cars which adds to the effect of a new futuristic world. From the long shot the camera pans in on the city. There is non-diegetic music that is very relaxing and powerful, however this works to good effect as the picture in front you is of a busy 'evil' city, that is covered in flames and thunder making the city seem depressing. The music joins with the image of the city and makes the city seem very grand and powerful. The only light in this scene other than natural light is from the flames and lightning bolts, and the lights from buildings. As the camera moves through the city it cuts to an image of an extreme close up of an eye. In the eye you can
Ground bass
Ground bass A ground bass is a baseline or chord sequence that is repeated all the way through a piece. It is an ostinato pattern (any musical pattern that is continually repeated) used in the bass. However the only difference between the two is that an ostinato pattern may be very short, but a ground bass can last many bars before it is repeated. Therefore ground bass may be short and simple, or it may be a complete melody. The repeating baseline brings unity to the piece. The melody and the ground bass do not always start at the same time and the duration of the melody differs. This is shown in the diagram below: Characteristically, the melodies and harmonies are continually changing above the ground bass to build variety. Ways in which variety is introduced include musical characteristics such as prominent bass, changes of texture, melody and harmony and increasing complexity. Texture describes how the music is layered. Ground bass music is always polyphonic texture, since it uses several layers. Harmony is the sounding of two or more notes of different pitch, at the same time. There are two types of harmonies. A concord is a "nice" sounding chord, since the notes fit together and sound well when played. A discord is a "horrible" sounding chord, since the notes don't fit together and don't sound well when played. Discords are there to create attention and are usually
In this essay I will discuss about the stereotyping of Bend it like Beckham and Billy Elliot and the different cultures.
6th February2003 Media In this essay I will discuss about the stereotyping of Bend it like Beckham and Billy Elliot and the different cultures. In Bend it like Beckham the mum of the main character doesn't want her to play football because she is a girl and it isn't honourable for the family. She won't let her play football because of this but Jess plays football behind her back. In Billy Elliot, the boy starts to dance and the dad is against boys dancing and says they should be out boxing or playing football. This film was set during the miner strike. In Billy Elliot, there was a lot of stereotyping, mainly towards Billy being a dancer. Billy has an older brother and a dad who works in the mines but is out on strike in the film. His mum died when he was little. Billy became a dancer when he was in the boxing and had to stay behind because he wasn't hitting the bag properly. He then saw the Girls all dancing and the teacher asked him to join. She asked him if he was scared and wasn't bothered about the fact that he was a boy, and didn't think dancing was only for girls. When she corrects Billy for not doing something right, she doesn't look bothered that there is a boy learning to dance. She asks Billy if he's scared to come back again to Dance next week. This is questioning Billy's Characteristic to see if he isn't bothered about the other boys stereotyping him being a
