Customer Service Legislation

The goods supplied to customers and the customer service provided is influenced by certain factors in UK.

The way that the products are sold:

Effects on customer service of regulating the nature and standards of products:

  • Sale of Goods Act, 1979 – the product must be sold according to the description and satisfactory quality also fit for purpose.  For example at Thorpe Park they cannot advertise the tickets for a certain price and sell it at different price at the gates.
  • Supply of Goods and Services Act, 1982 – services must be at merchantable value and at practical rates.  For example if customers book for two tickets and they only have 1 ticket given.
  • Food Safety Act, 1990 – the food must be quality and up to standards.  For example at Thorpe park restaurants they cannot sell food which is decayed or has passed its sell by date.

Not all of these are linked with Thorpe Park but the Food Safety Act is an important because there are restaurants in the park which supply food to customers at Thorpe Park.

Price

The price displays are also very important and there is a law for this too.  The Prices act 1974 and 1975 is controlling the price displays.  They require prices to be indicated on goods or services offered by businesses.  It is illegal for Thorpe Park to mislead the customers by displaying wrong pries for entering the park and using the rides.

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Age restrictions

Varies legislations restricts sales on products to children.   These products are such as tobacco, alcohol and lottery tickets.  This also does not apply to Thorpe Park.

The ways that the products are advertised and promoted are also a part of legislation.  The Advertising Standards Authority (ASA) is an authority which controls advertising in UK.  Advertisements must be legal, decent, honest and truthful, prepared with responsibility of customers and society and in the line with fair competition.  The ASA has the power to force a business to remove their advertisement.  Thorpe Park must comply with ...

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