"How will information technology affect my life in the next 15 years?"

"How will information technology affect my life in the next 15 years?" This essay is about how information technology will affect my life in the next 15 years. Modern world is going through an 'information revolution and IT affect everyone in daily life. Its impact will be further extended in the next 15 years. Information technology will affect the method of communication. People will tend to use email, net meeting, ICQ or MSM, instead of writing letter for communication. In the next 15 year, this situation will become intensify. By using this kind of technology, I can communicate with others in a more efficient way. Information technology has become more and more important in the society of the 21st century and there are an increasing number of companies or organizations have computerized its own work practices. In the next 15 year there will be a growing demand for computer expert. That is why for education, it has to match the needs of employment and everyday life in the future. That means that there will be increasing number of I.T. programs in the future and the I.T course may become a compulsory subject in secondary schools or in university. This also means that whatever job I will take in the future, I have to got at least some basic computer knowledge. In the next 15 years, there may be increasing use of the e-books, e-articles, etc. I may not have to buy textbook

  • Word count: 617
  • Level: University Degree
  • Subject: Media Studies
Access this essay

"If real world markets can be made to resemble more closely the economists model of perfect competition, economic efficiency will improve"

"If real world markets can be made to resemble more closely the economists model of perfect competition, economic efficiency will improve" Perfect competition would exist when there are a large number of small firms all producing a homogenous product, and not one firm in the market has monopoly power to amend prices. These companies are competing against each other on the production costs and also the retail price. For an industry to be perfectly competitive then several assumptions need to be made these are that there are a very large number of buyers and sellers and none of the buyers or sellers can influence the ruling market price by their actions. All the buyers and sellers possess perfect market information and the goods they are providing are homogenous. Finally there are few barriers to entry and exit of the market. I use the term "would exist" simple because an industry performing under perfect competition is simply not feasible. There are a number of types of efficiency these include; Dynamic efficiency is concerned with how resources are allocated over a period of time, for example there would be greater efficiency if a firm distributed less profit to it's shareholders but instead invested more of the money into. Allocative efficiency occurs when resources are used to produce the goods and services that consumer wish to buy. For example a consumer wants to

  • Word count: 931
  • Level: University Degree
  • Subject: Media Studies
Access this essay

"In what ways is watching Film/TV an active process of interpretation, rather than a passive process of 'assimilating' information?"

"In what ways is watching Film/TV an active process of interpretation, rather than a passive process of 'assimilating' information?" There are many ways in which an audience of Film or Television actively interpret what they see on screen rather than simply absorbing it, we as viewers, at least to a certain degree, are active in constructing meaning rather than, so to speak, just letting it go over our heads. Fundamentally it is important to note that, no matter how strong a debate may be for an audience being passive, we are still undertaking some process of cognitive activity just to merely comprehend a TV programme or film. When we visually perceive something, an image on screen say, there is a basic cognitive process already in action, which is, that we compare what we see, to what we already know, and to what we expect. However, there are those who criticise TV and the moving image as being a passive and mundane leisure past time. For example, Frank Lloyd Wright described TV as 'chewing gum for the eyes' and Ernie Kovacs called TV 'a medium, so called because it is neither rare nor well done'. Although, Ien Ang, for example, concludes that the TV audience as a whole is stereotyped and labelled as 'couch potatoes', but they should not be, as 'the ordinary viewers' perspective is almost always ignored...' and 'living with television involves...interpretations' (Ang 1991:

  • Word count: 3113
  • Level: University Degree
  • Subject: Media Studies
Access this essay

"It's All in Your Mind": Candyman and the Myth of the Black Male Rapist

David S. Neale Lewis Gordon AA 10 August 2, 1999 "It's All in Your Mind": Candyman and the Myth of the Black Male Rapist The movie Candyman1 resuscitates the age-old myth of the black male rapist. According to Angela Davis2, the historical pretext of the black male rapist was created in order to justify the gruesome practice of lynching blacks3. As Davis explains, it became "necessary" to avenge black men's assaults on white womanhood4. In Candyman, the title character is the black rapist; he uses a hook for a hand-turned-phallus to rip white women5 apart "from their groin to their gullet"-nothing other than a rape-murder. However, given the fictitious nature of the myth, its presence in the film immediately raises questions about the validity of Helen's experiences with the legendary hook-wielding black man. As I will show, Helen may have participated in what Don Belton calls the "scapegoating of the black male body"6 in order to soothe her guilty conscience about the crimes she likely committed. Thus, by deploying the character of Helen in this manner, the film does no more than recycle harmful stereotypes about, and incite our contemporary society's fears of, black men. To explain the connection between the myth of the black male rapist and the observation of its deployment in Candyman, I first want to provide some background about it. In Women, Race & Class,

  • Word count: 2686
  • Level: University Degree
  • Subject: Media Studies
Access this essay

So…What's Memorable About This Walk?

So...What's Memorable About This Walk? Romance, tears, and not a well developed character in sight - what else do you expect from the director of the so called box office hit The Wedding Planner? Adam Shankman conjures up another film that targets such a narrow audience that it completely misses the sweet spot with the majority of movie-goers. A Walk To Remember may have been ignored by most film viewers, but the posters featuring Mandy Moore and Shane West lured enough preteens and early teenagers to actually make a profit. Although, put a good looking male who falls in love with a "Plain Jane" on the screen, and the girl masses will follow. This film gave the audience two narrative arcs for the price of one. It first began as a typical teenage movie where opposites attract, but then progresses into a mawkish tear jerker. Putting two narratives into a 100 minute feature length film forced Shankman to cut a few corners. By doing so, the characters were poorly developed, subplots were wrapped in unconvincing ways, and the entire film seems rushed. Even after all this, the tender faces around me still gasped on cue and shed tears when the characters did. Landon Carter (Shane West) and a bunch of his beer-drinking, blaspheming friends begin the film with an initiation rite gone terribly wrong when another young man jumps from an industrial scaffolding into a shallow river.

  • Word count: 1159
  • Level: University Degree
  • Subject: Media Studies
Access this essay

Soap Opera EastEnders is one of Britain's most successful television soap operas. First shown on BBC1 in 1985, it enjoys regular half hour primetime viewing slots

Soap Opera EastEnders is one of Britain's most successful television soap operas. First shown on BBC1 in 1985, it enjoys regular half hour primetime viewing slots, originally twice and more recently three times a week, repeated in an omnibus edition at the weekend. Within eight months of its launch it reached the number one spot in the ratings and has almost consistently remained amongst the top five programmes ever since (average viewing figures per episode are around 16 million). A brief dip in audience numbers in the Summer of 1983 prompted a rescheduling masterstroke by the then BBC1 controller, Michael Grade, in order to avoid the clash with ITV's more established soap, Emmerdale Farm. The brainchild of producer, Julia Smith, and script editor, Tony Holland, EastEnders is significant in terms of both the survival of the BBC and the history of British popular television drama. In the increasingly competitive struggle with independent television for quality of programmes and appeal to mass audiences, the BBC claimed to have found in EastEnders the answer to both a shrinking audience and criticisms of declining standards. The programme is set in Walford, a fictitious borough of London's East End, and focuses on a number of predominantly working-class, often interrelated, families living in Albert Square. The East End of London was regarded as the ideal location for an

  • Word count: 1089
  • Level: University Degree
  • Subject: Media Studies
Access this essay

Television now stands in the foot prints of where film was once stranded. This statement is referring to television being viewed as an art.

Television now stands in the foot prints of where film was once stranded. This statement is referring to television being viewed as an art. Over the last few decades film studies within universities have elevated film to that of an art. Television studies seem to be few and far between. So where does television stand in terms of art and what needs to happen to elevate its status and acceptance within the art community. Television today is produced much like film during the major studio hay day. When something works (ex. Reality TV) they run with it until it runs dry. This is naturally part of the TV enterprise because viewers are needed to keep advertisers interested, and advertising is needed to keep the networks financially happy. Old Hollywood's answer to the studio was the auteur. This was a filmmaker who was able to work within the heavy constraints of the studio and still add his/her artistic touch. In television today you have a handful of shows that cross this boundary (ex. X-Files etc.) and overcome the constraints of a national broadcast. Another positive for TV is networks such as HBO which have done away with constraints altogether. Since HBO has its own in house productions and doesn't rely on advertising (viewers pay to have access to it) it gives its own productions much more time to develop into there potential. This is in sharp contrast to that of major

  • Word count: 842
  • Level: University Degree
  • Subject: Media Studies
Access this essay

In what way is 'The Quick and the Dead' both a typical and untypical film from the Western Genre?

In what way is 'The Quick and the Dead' both a typical and untypical film from the Western Genre? In this essay I will be looking at the main points of the film to show how it is both typical and untypical of the Western Genre. The film 'The Quick and the Dead' is a Western film that is mainly situated around 1 central character and their motive to get revenge. Ellen, 'a Cowgirl' rides into town to take part in a gun-fighting contest that is held every year. At first when asked she claims that she is simply taking part for the $123,000 prize money, however we later discover that she is taking part to avenge her feathers death. Her father was hung while Ellen was at a very young age, she was made to watch this happen and although given the chance by her fathers killers to save him, she couldn't. The main person responsible for her fathers death was a man called Herod, he is the 'Outlaw' of the town where the gun-fighting contest is being held, the people of the town re extremely afraid of him and Herod knows this and takes advantage of them. For example a young boy told Ellen that Herod takes 50c of every $1 in the town. As a young child whilst witnessing her father being hung, Ellen was given a chance to save her father. Herod gave Ellen a gun and told her she could have three shots to shoot through the rope that her father was hanging from. Ellen was extremely scared and

  • Word count: 1723
  • Level: University Degree
  • Subject: Media Studies
Access this essay

Film & Ideology - FIGHT CLUB

Topic 3 - Film & Ideology - FIGHT CLUB (David Fincher, USA 1999) Ideology is "the body of ideas reflecting the social needs and aspirations of an individual, group, class, or culture. A set of doctrines or beliefs that form the basis of a political, economic, or other system" (Oxford Dictionary). Self-destruction, purpose, reality, perception, control, masculinity, violence and chaos are all given thorough examination through the interwoven journey's of the main characters in the film. Fight Club is a film that challenges these ideological underpinnings to which our society is founded upon. It questions the audience's view of reality, and brings forth a culture of somewhat misguided hope that through an altered perception, anything is possible. Fight Club by David Fincher, is one of only four films made by the director whose credits include: * Alien3 (1992, Twentieth Century Fox) * Se7en (1996, New Line Cinema) * The Game (1997, PolyGram) * Fight Club (1999, Twentieth Century Fox) All four films could fit into the category of dark thriller, even though their styles range from sci-fi, through film noir and mystery, to surrealism. All his films tend to exist within a "realm of darkness" (Brozy, 1999-2000:14) "Rarely is there a scene in the daytime that isn't under lit, or blackened by a thunderstorm. Fincher once said that he believes in making movies that scar. He

  • Word count: 1847
  • Level: University Degree
  • Subject: Media Studies
Access this essay

Film Analysis - Edward Scissorhands - by Tim Burton

Film Analysis "Edward Scissorhands" - Katrin Dreher "Edward Scissorhands" by Tim Burton is a fantasy story contrasting both fairytale and horror-imagery. Dominated by two controversial themes, it is a love story between a beauty and a beast as well as a dark parable about loneliness, nonconformity, and the intolerance and tyranny of suburban small minds. The story is about an Avon lady named Peg Boogs who discovers the unfinished experiment of a mad scientist: a weird looking and shy man/monster called Edward living in the neighborhood's old abandoned castle. The scientist died before replacing Edward's large shears with real hands and so his creation is left unfinished and all by himself until Peg shows up. She attempts to bring Edward into her subarban uniform world to live among her skeptical family and gossipy neighbors where at first he experiences positive reactions when he transforms the neighborhood into a fantastical garden by coaxing beautiful topiaries from tress and bushes and when he invents new individual haircuts for all of the town's women. He almost becomes somewhat of a celebrity. But it is hard for Edward to find his place within the superficial harmony and uniformity of suburbia and so later on we find him turned into the hated, mistreated figure of a weird and dangerous outsider and, in the end, he has to flee back to his own environment. The

  • Word count: 1268
  • Level: University Degree
  • Subject: Media Studies
Access this essay