English for business
English for Economic Sciences Adriana Vintean Communication is essential to life and imperative if business is to prosper and survive in a competitive environment. It can be: Verbal - the written word Oral - the spoken word Visual - the illustration Numerical - the written and interpreted number Electronic - using a computer Communication should be received and understood so we must ask ourselves not what we want but what the audience wants. The term communication skills covers a number of defferent areas, including: -speaking clearly, fluently, convincigly. -understanding and responding to non verbal communication(body language). -Producing effective written communications, including briefs and presentations. In business life it' s important not only to be efficient and do your job but also to look and sound friendly, confident, sincere and helpful. Poor communication is the cause of all breakdowns in business relationships. When they try to communicate people go through different stages and the lack of care at any of them lead to confusion and wasted time and energy. 1.The need or desire to communicate with someone else- aiming. 2.The translation of internal thoughts and feelings into an external means of transmitting them as a coherent message- encoding. 3.The transmission of the message(spoken, pictorial, written, body language, tone of voice,
Chapter Notes on Marketing Management by Philip Kotler 10th Edition
MARKETING MANAGEMENT Chapter 1 Marketing in the 21st century Chapter 2 Building Customer Satisfaction Value and Retention Chapter 3 Winning Markets: Market Oriented Strategic Planning Chapter 4 Gathering Information and measuring market demand Chapter 5 Scanning the Marketing Environment Chapter 6 Analyzing Consumer markets & Buying Behavior Chapter 7 Analyzing Business markets and Business Buying Behavior Chapter 8 Dealing with the Competition Chapter 9 Identifying Market Segments and Selecting Target Markets Chapter 10 Positioning the Market Offering Through the Product Life Cycle Courtesy: Marketing Management by Philip Kotler 10th Edition Chapter 1 Marketing in the 21st century Scope of Marketing Marketing people are involved in 10 types of entities: * Goods like eggs, steel, cars (Maruti!!!! Wow) * Services like airlines, hotels, barbers * Experiences like Walt Disney world's magic kingdom, at planet Hollywood * Events like Olympics, trade shows, sports events * Persons like celebrity marketing by making major film star as brand ambassador etc. * Places like cities, states, nations to attract tourists, factories, company headquarters, and new residents, like we use TAJ or say Nainital * Properties like real state owners market properties or agent markets securities * Organizations thru' Corporate identity ads like by using tag line 'Lets make
General Management - organisation, leadership and theories.
Guga Lucian GENERAL MANAGEMENT 2007 Edituversitatii Transilvania din Brasov ISBN (10) 973-635-852-6; ISBN(13) 978-973-635-852-4 CONTENTS 1. Introduction to management 3 1.1. The definition of management. 3 1.1.1. The four management functions 4 1.1.2. Management types 11 1.1.3. Management skills 14 1.2. Scientific management 22 1.3. The organizational environment 37 1.3.1. The international environment 37 1.3.2. The external environment 39 1.3.3. Internal environment 40 1.4. Managerial ethics 45 1.4.1. Managerial culture influence 45 1.4.2. Ethic codes 46 1.4.3. Managerial responsibility 47 1.4.4. Rules of managerial ethics 50 1.4.5. Types of companies according to managerial ethics 51 2. Managerial goals setting and planning 53 2.1. Overview of goals and plans 53 2.2. Goal characteristics 58 2.3. Develop a career plan 64 2.4. Managerial decision making 67 2.4.1. Management problem 67 2.4.2. Types of decisions and problems 69 2.4.3. Decisions making models 73 3. Organizing 85 3.1. Fundamentals of organizing 85 3.2. Achive strategic objectives 90 3.3. Departmentalization 98 3.4. Innovation and change 108 3.5. The management of investments 120 4. Leadership in organizations 134 4.1. Leading 134 4.1.1. The nature of leadership 134 4.1.2. Concepts of leadership 136 4.1.3. Principles of leadership 137 4.2. How to create leaders 159
The English Patient
INSTITUTO SUPERIOR DE PROFESORADO Nº 4 "ÁNGEL CÁRCANO" ENGLISH LITERATURE II THE ENGLISH PATIENT MICHAEL ONDAATJE "NATIONALITY AND IDENTITY" DEADLINE: 24/08/08 TEACHER: RAQUEL VARELA STUDENT: PAOLA MAREGA Nationhood - a constraint on people's identity and relationships The English Patient, written by Michael Ondaatje in 1992, is a historical-fiction novel, defined also as historiographic metafiction1. Its tone is "reflective and poetic" (Schonmuller, B., 2008:13) and one of its major themes is nationality and identity. The narrative is an account of the gradually revealed histories of four people living in an Italian villa at the end of World War II. The characters are the mysterious and critically burned English patient of the title, a Canadian army nurse called Hana, David Caravaggio, an Italian thief, and an Indian sapper, nicknamed Kip, belonging to the British Army. Each of them is far away from home, displaced by the war, and though they come from different and conflicting countries, they are able to live together in the villa and get on well in spite of their national and cultural differences. The English Patient focuses on the personal experiences of war of the four main characters, who have been deeply wounded by a conflict based on national divisions (Woodcock, J., 2006: 51). It also explores the effort of the characters, particularly that of the patient
Manipulating the Personal Journeys of Identity: Westernization and the Ottoman and Republican understandings of gender in Turkey.
MANIPULATING THE PERSONAL JOURNEYS OF IDENTITY: WESTERNIZATION AND THE OTTOMAN AND REPUBLICAN UNDERSTANDINGS OF GENDER IN TURKEY A Thesis submitted to the Faculty of the Graduate School of Arts and Sciences of Georgetown University in partial fulfillment of the requirements for the degree of Master of Arts in Communication, Culture, and Technology By Deniz Oktem, B.A. Washington, DC April 19, 2002 iii TABLE OF CONTENTS Introduction.........................................................................1 Chapter I...........................................................................18 Chapter II..........................................................................27 Chapter III.........................................................................46 Chapter IV.........................................................................83 Chapter V........................................................................110 Conclusion.......................................................................132 Works Cited.....................................................................148 Introduction Western-oriented modernism has greatly affected the formation of individual identities and gender relations around the world. This paper will focus on the construction of identity, gender and gender relations within the discourse of Westernization
DROIT DES MDIAS ET DE L'INFORMATION
DROIT DES MÉDIAS ET DE L'INFORMATION Année académique 2004-2005 Avertissements liminaires: Depuis l'année 2003-2004, le cours de droit des médias et de l'information est donné en alternance avec un cours de droit des technologies de l'information. Si le cours de droit des technologies de l'information se préoccupe des contenants, le cours de droit des médias et de l'information s'intéressera, lui, aux contenus. Le plan du présent syllabus correspond à celui de l'enseignement dispensé au cours. Toutefois, il est rappelé aux étudiants que c'est l'enseignement qui reste déterminant pour juger l'importance respective des différents sujets abordés, et non la quantité de lignes, paragraphes ou pages se trouvant dans le présent syllabus. Certains passages du présent syllabus sont empruntés, moyennant remaniements, à certains articles ou ouvrages que j'ai publiés précédemment. Si la plupart des textes législatifs antérieurs au 1er octobre 1996 se trouvent dans le recueil "Medialex", édité avec Simon-Pierre De Coster (Kluwer, 1997), ceux publiés à partir de juin 1997 peuvent être consultés sur le site web du Moniteur (www.moniteur.be) ou sur le site du Conseil supérieur de l'audiovisuel (www.csa.cfwb.be). Parmi les monographies les plus récemment publiées, on peut citer en Belgique le " Droit de la presse " de Hoebeke et Mouffe (Academia,
PERCEIVED FAIRNESS OF AND SATISFACTION WITH EMPLOYEE PERFORMANCE APPRAISAL
PERCEIVED FAIRNESS OF AND SATISFACTION WITH EMPLOYEE PERFORMANCE APPRAISAL A Dissertation Submitted to the Graduate Faculty of the Louisiana State University and Agricultural and Mechanical College in partial fulfillment of the requirements for the degree of Doctor of Philosophy in The School of Human Resource Education and Workforce Development by Marie Burns Walsh B.S., Louisiana State University, 1981 Master of Engineering, Louisiana State University, 1985 December, 2003 ACKNOWLEDGEMENTS My sincere thanks are given to each of my committee members for their participation in my academic efforts. Through the years I have learned from them and appreciated the opportunity they have afforded me in pursuing this degree. I am particularly thankful to Dr. Michael Burnett for his unfailing patience and guidance during the research and preparation of this dissertation. He shared his love of knowledge and research with me along with his time to help ensure successful completion of my academic journey. My family has offered me unconditional love and support through the years that it has taken me to complete this degree. My children, Catharine, Elizabeth and Matthew, have endured late meals, countless frozen pizzas and learned the fine arts of housekeeping and laundry while I attended night classes and worked on my research. I have been blessed with my husband, Michael,
Scurta istorie a lumii
Scurta istorie a timpului Stephen Hawking 1. Imaginea noastra despre univers Un savant bine cunoscut (unii spun ca a fost Bertrand Russell) a tinut odata o conferinta publica de astronomie. El a aratat cum pamântul se învârteste în jurul soarelui si cum soarele, la rândul sau, se învârteste în jurul centrului unei colectii vaste de stele numita galaxia noastra. La sfârsitul conferintei sale, o batrânica din fundul salii s-a ridicat si a spus: "Ceea ce ne-ati spus sunt prostii. În realitate, lumea este un disc asezat pe spatele unei broaste testoase gigantice." Savantul a avut un zâmbet de superioritate înainte de a replica: "Si pe ce sta broasca testoasa?" "Esti foarte destept, tinere, foarte destept," a spus batrâna doamna. "Dar sunt broaste testoase pâna jos." Majoritatea oamenilor ar gasi ridicola imaginea universului nostru ca un turn infinit de broaste testoase, dar de ce credem ca noi stim mai bine? Ce stim despre univers, si cum o stim? De unde vine universul si încotro merge? Are universul un început si daca da, ce s-a întâmplat înainte de acesta? Care este natura timpului? Va ajunge el la un sfârsit? Progrese recente ale fizicii, posibile în parte datorita unor tehnologii fantastice, sugereaza raspunsuri la unele dintre aceste întrebari vechi. Poate ca într-o zi aceste raspunsuri vor parea tot atât de evidente ca si miscarea pamântului
Security System for Ad-hoc Wireless Networks
Security System for Ad-hoc Wireless Networks based on Generic Secure Objects Matei Ciobanu Morogan 2005 Ph.D. Thesis Kungliga Tekniska Högskolan Submitted as the partial fulfillment of requirements for the degree of Doctor of Philosophy at the Department of Computer and System Sciences, Kungliga Tekniska Högskolan Department of Computer and Systems Sciences Doctoral Dissertation Department of Computer and System Sciences Stockholm University / Royal Institute of Technology ISBN 91-7178-019-X i Abstract As computing devices and wireless connectivity become ubiquitous, new usage scenarios emerge, where wireless communication links between mobile devices are established in an ad-hoc manner. The resulting wireless ad-hoc networks differ from classical computer networks in a number of ways, lack of permanent access to the global network and heterogeneous structure being some of them. Therefore, security services and mechanisms that have been designed for classical computer networks are not always the optimal solution in an ad-hoc network environment. The research is focused on analyzing how standard security services that are available in classical networks can be provided in an ad-hoc wireless network environment. The goal is to design a security system optimized for operation in ad-hoc wireless networks that provides the same security services -
Ludwig van Beethoven, his life story and music from the Bonn peroid.
Ludwig van Beethoven (b Bonn, bap. 17 Dec 1770; d Vienna, 26 March 1827) German composer. His early achievements, as composer and performer, show him to be extending the Viennese Classical tradition that he had inherited from Mozart and Haydn. As personal affliction -- deafness, and the inability to enter into happy personal relationships -- loomed larger, he began to compose in an increasingly individual musical style, and at the end of his life he wrote his most sublime and profound works. From his success at combining tradition and exploration and personal expression, he came to be regarded as the dominant musical figure of the 19th century, and scarcely any significant composer since his time has escaped his influence or failed to acknowledge it. For the respect his works have commanded of musicians, and the popularity they have enjoyed among wider audiences, he is probably the most admired composer in the history of Western music. usic of the Bonn period. . Family background and childhood. Three generations of the Beethoven family found employment as musicians at the court of the Electorate of Cologne, which had its seat at Bonn. The composer's grandfather, Ludwig (Louis) van Beethoven (1712-73), the son of an enterprising burgher of Mechelen (Belgium), was a trained musician with a fine bass voice, and after positions at Mechelen, Leuven and Liège accepted in 1733
