investigating business
Portfolio Evidence for Unit 1 Introduction . In this portfolio Evidence, I will be investigating two businesses, both based in the United Kingdom, operating in two different sectors and markets. From the research I have done, my aim will be to create a report comparing both businesses, concentrating particularly on the following areas: * aims and objectives * Activities * Location * Functional areas * Communication Methods * External influences I will look at a range of different areas of the businesses and suggest possible ways to improve them. The two businesses I will focus on are Cadbury Schweppes and Richer Sounds, both leading companies in their industry. Activities of Cadbury Schweppes . Cadbury Schweppes Plc is the world's largest confectionary and Beverages Company by sales values, operating in a vast number of countries globally. Its main brands include: Cadbury, Schweppes, Dr Pepper and many more. It operates in the manufacturing (secondary) sector and is the leading company in confectionary and beverages market. The manufacturing sector, particularly the food and beverages industry, employs over 550,000 people and has a turnover of £64 billion, accounting for 17% of the total manufacturing sector. This sector is certainly improving due to population growth and increased consumer wealth. The table below shows the number of companies and the
Aims and Objectives report
Aims and Objectives In this task I will outline the aims that Tesco have and the objectives they need to do to complete these. For example my aims would be to achieve at least 5 A* to C grades at GSCE level including Math's and English to get into college. The objectives that I need to complete to achieve this aim are having over 95% attendance, attend revision sessions, study and work hard to my full potential. Most businesses and organisations have 4 key aims which are: Survival, Profit, Growth and Prestige. I will now explain what these key terms mean. Survival is quite simply what you have to do keep the business running. In terms of businesses this is when organisations have to cope with the other competitors by keeping their prices competitive so they don't lose money themselves but keep customers visiting the business so they don't go bankrupt. Profit is the money left over when total costs have been taken away from total revenue. This is a main aim for all businesses because you only run a business to make profit otherwise there is no point to running a business if you are making a loss. Growth is when a business expands and diversifies, this could be that they are opening more stores or diversifying the product range to cater for more of the market. Prestige is when an organisation builds a reputation for itself by offering the customer what they want e.g. great
Understanding Business
Coursework Task 1A - An overview of the main activities of the business, its aims and objectives, the type of ownership and the liabilities of the owners. Introduction * As part of my applied business GCSE, I have been asked to compare two different companies. The two companies I am going to compare are Nike and Mc Donald's. Nike is an ltd, while McDonald's is a Franchise. At the end of this course I aim to get a better understanding of how businesses run. A quick note At the beginning of this coursework I decided to choose the company Adidas as my second business. Later on in the project I came to a decision that I wanted to change this to McDonalds. However, during the process of Adidas, I sent off an email asking if they could send me a student pack and soon after received a reply. (Reply can be found in the appendix.) Activities of business (Mc Donald's) McDonald's offer a range of many different food and drinks such as: * Burgers * Drinks (fruit juice, water, coffee, hot chocolate, tea etc.) * Onion rings * Toasted sandwiches * Chicago works meals * Chips * Apple pies * Fruit * Milkshakes McDonalds also offer a range of foods for breakfast which include: * Egg * Bacon * Coffee * Tea * Hot chocolate * Muffins * Sausage * Apple pies McDonalds also partake in different activities such as: * Organising birthday parties * Bouncy castles *
What would be the most effective way to market a new healthy eating option for ScreenScene plc?
ICAA/CCEA BUSINESS STUDIES B (G37) 2008 Coursework Name: Asfand Ali Gulzar What would be the most effective way to market a new healthy eating option for ScreenScene plc? Introduction (A01) This coursework will be investigating the most effective way to market a new healthy eating option for ScreenScene plc. In this coursework, I have been appointed by the directors of ScreenScene plc, which is a public limited company in the private and tertiary sector dedicated to the world of cinemas. The company owns 240 cinemas across England and Wales, 200 of these being multiplexes. The business is now proving itself to be very successful and is even competing with top cinema corporations like Cineworld and Odeon Cinemas. The business was initially started as a Sole Trader by John Duff, an entrepreneur. Due to its continuing success and expansion, the business later became known as J Duff and Co Limited. Later, it was floated in the stock exchange meaning stockholders could legally own one or more shares in the business. Because of this, it became known as ScreenScene, a public limited company. There are many advantages for big and profitable companies going public. Many companies acquire plc status just for the image or prestige, but for most they want to be legally entitled to offer shares to investors, subject to regulatory approvals. Unlike private limited companies, public
How can Nandos increase its Productivity?
BUSINESS STUDIES COURSEWORK Pavan Aulak 10AV How can 'Nando's' increase its Productivity? Introduction Nando's is a restaurant chain which is all over the world. Nando's first began in 1987 as a small restaurant near Johannesburg in South Africa, although it has a Portuguese theme. The Founders of this restaurant were Fernando Duarte and Robert Brozin. Nando's is worldwide with restaurants in over 400 different locations. Although the Nando's in the UK was set up by Robbie Enthoven and Capricorn Ventures in 1992.These Nando's were set up as a stand-alone company and is set apart from its original restaurant in South Africa. In the UK alone Nando's has over 100 branches. Nando's is a 'quick serving' restaurant which specializes in chicken dishes and other Portuguese foods. Each branch has a basic design which is then adapted and changed according to that branch and its location. The branch I have chosen to look at specifically is Nando's at Bluewater - Water Circus. This restaurant is near the Showcase cinema in Bluewater Shopping centre. (Full address can be found in Appendix). There are two Nando's restaurants in Bluewater Shopping centre, the one I will be looking at is the first one that was built there. This restaurant is in an area where there are other restaurants of all sorts; fast food, Spanish restaurant, Chinese restaurant and many more. This
Business Communications
Section 1 Terms of Reference To: Mr M Lantos From: ****** ******** Date: June 2008 Subject: Strategies to improve Communication at Preston Manor High School In this report I will be investigating the different types of communication at Preston Manor High School and how it can be improved. Communication is a process by which a message or information is exchanged from a sender to a receiver. Below is a diagram of the process of communication. For example, Mr Rigby may send Mr Graham a message asking for the names and forms of pupils who are going to become prefects in year 11. In this report I will carry out primary research because it is up to date and is a specific way to find out exactly what you want to find out. I can also use open and closed questionnaires depending on if I want to know what the person feels about their opinion or if I want answers that can be easily put into statistics. There are two types of communication in school. These are internal and external communication. Internal communication is between people in the same organisation. Internal communication links together all the different activities involved in the school and ensures all employees are working towards the same goal and know exactly what they should be doing and by when. Internal communication is important because it can motivate the workforce. It can also encourage the
The business that I am going to set up is a Book Shop. I have decided to open a bookshop, as there is a high demand of books in my local area. My bookshop will be selling books that meet the requirements of my customers
The business that I am going to set up is a Book Shop. I have decided to open a bookshop, as there is a high demand of books in my local area. My bookshop will be selling books that meet the requirements of my customers. My book shop will be providing books of all sorts e.g. fiction, non fiction, comedy, drama, thriller etc. My two main competitors are WH Smith and Waterstones. They are based in the middle of Leicester. I am targeting at the age group of 16-20 years old, as there is a high demand of books in this particular age group. I will not be selling second hand books as from my research I have found out that my audience like to buy books that are up to date and new. I will be expecting 100 customers per week, which is approximately 400 customers per month. My bookshop will open 6 days a week and will employ 2 part time workers and one full time. The working days will be normal so, the product is available for my customers on time. I am going to set up my business as a Sole Trader; it is in the private sector. A sole trader is a business, which is owned by just one person. The owner can employ any number of people he/she wants to. Some types of businesses need to obtain a special permission before trading:- - Once turnover reaches a certain level sole trader must register for VAT - They must pay Income Tax & National Insurance contributions - Some
sole traders and franchise businesses- unit 1
Jasdeep Sahota 1x2 Business Criterion 1 Ms Spreadbury > Criterion 1 McDonalds - Criterion 1F - Criterion 1C - Criterion 1A Sole trader (Sandhu Wines) - Criterion 1F - Criterion 1C > Criterion 2 McDonalds - Criterion 2F - Criterion 2C - Criterion 2A > Criterion 3 McDonalds - Criterion 3F - Criterion 3C - Criterion 3A > Criterion 4 McDonalds - Criterion 4F - Criterion 4C - Criterion 4A Sole trader (Sandhu Wines) - Criterion 4F - Criterion 4C - Criterion 4A Criterion 1 McDonalds CRITERIA 1F - McDonalds. In this section of criteria 1 I will be describing McDonalds main activities, their aims and objectives and what type of ownership McDonalds is. I will also explain what factors influence where McDonalds restaurants are located Main activities of McDonalds: McDonalds is one of the world's most popular fast food chains. More than 26,500 McDonalds restaurants in have been opened in119 countries worldwide and every day McDonalds serves 39 million customers on average. McDonalds carries out many activities but the one most would say they are world famous for is selling fast food. To carry out this task the first thing they need to do is purchase supplies from nearby suppliers, they can then begin preparing food we all love to indulge in. A meal in McDonalds would consist of a burger, fries and a drink and if you were to purchase a "happy meal"
people in business
A02/A03 Marketing Marketing is about understanding customer and ensuring that products and services match existing and potential customer needs. Also marketing is an approach that puts the customer at the centre of things and is also about looking at ways of influencing the behaviour of customers. Marketing is very essential to the success of any business. Its aim is to enable business to meet there needs of their customers, whether it is for profit or not. If the business marking is successful then you can ensure that the business has a good understanding of the customer needs, they can keep ahead of the competition, working effectively with customers, co-ordinate its functions to achieve marketing aims and be aware of constraints on marketing activities. Marketing research Market research is the process of gathering information about your customers, competitors and market trends. Before undertaking market research, a business needs to consider what type of research is likely to provide the most cost-effective means of producing the answer requires. The business researches any new products that are coming into the business by visiting suppliers, by going to stores near by to check if they have any new products and by speaking to sales reps. They done this by looking for popular products and choosing them. Which should guarantee sales and improve there profits. From
personnel selling
Personnel Selling P4 Demonstrate personnel selling skills and process in two different situations. . Explain how to communicate with customers. Carphone Warehouse- In Carphone Warehouse an employee obviously has to speak to the customers. In order to communicate with customers they have to speak clearly while talking to the customers, they have to use appropriate tone of voice, avoid jargon with external customers and they also have to make sure that body language gives them the same message. Listening skills is also important while communicating with the customers, they have to listen carefully to what a customer is saying. BSB Sky- BSB Sky, they normally deal through telephones, and in order to communicate with customers, while talking on the telephone they have to smile, which shows in the voice and makes you sound friendly. Using business-like greeting and attitude and concern is shown by verbal response and tone of voice. Another thing which is very important is clear voice and appropriate pace and doubly essential as gestures cannot be seen. 2. List and explain the different types of communication used by both businesses. Carphone Warehouse- Carphone Warehouse use different types of communication such as: * Pitch of Voice- This relates to how they sound, a low pitched voice is deep and gruff; a high pitched voice easily sounds shrill. For example in Carphone
