Business Studies Edexcel Coursework

Introduction For my Business Studies coursework I will be focusing on a small sole-trader business named Errol Anderson Motors in the area of Harrow. The owner, Errol Anderson, is about to start up his own business; primarily serving as a car mechanic's garage. He has asked me to help him draw up a marketing strategy. A marketing strategy consists of the main plan a business must follow to succeed. Errol must consider many factors which would affect his success - he must incorporate his ideas into plans which would help him in the long term or for a short term. Examples of some of these factors are his media choices, market research, and marketing in general. Errol Anderson Motors was established as a result of Errol's strong passion for cars and mechanical engineering. Errol had been working for David Turner, who mentored and aided him into becoming a well experienced and matured mechanic. Errol, after having reached the highest possible status in the job next to Mr Turner, continued to develop his customer service skills and broaden his ever-growing knowledge of cars. However, Mr Turner desired to retire to Scotland with his family, as he fell ill from old age. This is when Errol decided to found his own company. He was confident that he had enough skill and experience to build a company just as successful as Mr Turner's, and perhaps surpass it. Mr Turner was keen to aid

  • Word count: 12142
  • Level: GCSE
  • Subject: Business Studies
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Split Votes: A Nation Divided on the Marijuana/Drug Legalization Debate

A number of people in America use recreational drugs, especially marijuana. One estimate says that over 76 million Americans admitted to having tried marijuana (DRUG WAR FACTS, Marijuana). According the US federal law, these people are criminals. If caught using illegal drugs a person can face penalties ranging from a one hundred dollar fine to life in prison. Whether or not these laws and penalties are good for the well being of the country and its citizens has been a debate for decades. Numerous groups and individuals, representing a range of sectors in our society, have opinions on the subject. They use various economic and moral arguments to either promote or denounce drugs and drug use. A group of economists uses the notion of free markets to argue for drug policy reform. The government uses a cost/benefit analysis to refute such claims. Governor Gary Johnson from New Mexico expresses the need for the government to take an active role in drug legalization rather than prohibition. Think tanks disagree on the proper course for US drug policy. Special interest groups have been created solely to fight for people's right to use drugs, and other groups have been formed to promote stricter drug laws and enforcement. Media editorials praise drug policy reform and criticize policy makers. Public opinion polls and university students are split on marijuana

  • Word count: 12097
  • Level: GCSE
  • Subject: Business Studies
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Telemarketing Project

Telemarketing By Bryan Chong Abstract To face drastically competitive marketing, business firms seek the marketing method of low-cost and high-effectiveness in order to get ahead in the difficult marketing environment. Marketing is not like what it used to be. This exciting, somewhat uncomfortable face has come home to stay for most marketing professionals. Change in markets, technology, distribution and communication have worked like earthquakes to fold and shift hallowed assumptions( burying some, elevating others, and exposing entirely new approaches. Telemarketing has experienced all of these changes. Old approaches are no longer acceptable, tested and proven wisdoms have become even more important, and new demands have forced the evolution of unprecedented new capabilities and powers. Clearly, the time has come to survey and chart this new Telemarketing landscape. Because telephones are very popular, the cost of salespeople selling is growing, and the using of 800 numbers is much more common today. These factors result in the rapidly growing Telemarketing. Today, the Telemarketing has become the most important marketing method in the U.S. Therefore, this research is meant to explore and better understand this kind of marketing. In addition, it is also to research and analyze the responses, opinions, and acceptance conditions of common residents on Telemarketing.

  • Word count: 12051
  • Level: GCSE
  • Subject: Business Studies
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Describe the aims & objectives of the school.

Emily Robinson- STRAND A A1 Describe the aims & objectives of the school Aims and Objectives are goals that you intend to achieve by the end of the year. An aim is an important target that helps you achieve your own goal that you give yourself by the end of the lesson and to achieving your mission. An objective is a small scale goal that helps you achieve your aim it also helps you understand your aim for the lesson and to help you get a good grade for your work. This means you are setting yourself a really good challenge then you should have something to work for and something to achieve. The main aims for the school are: * Raise attainment at KS4 * Raise attainment in core subjects/ * Improve contextual value, by adding scores in line with the national average or better * Raise school profile in the community * Improve attendance The main objective for the school is to increase GCSE by 10% each year so students can learn to their best of their own ability at KS4 and the same with the core subjects. The school could provide after school booster lessons so that students can learn a bit more so they can work towards achieving their objective that they set themselves each year. School wants students to work how they want to work and to achieve what they want to achieve so they wont be disappointed when the get their results. Another objective is to try and persuade

  • Word count: 12019
  • Level: GCSE
  • Subject: Business Studies
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Our interview sessions to learn the functions of the department, the roles of the executives/managers, and to understand how the organization functions.

Introduction Hotels are not only places one can find great food and comfortable rooms; they are also centers for community life, entertainment, communication, and personal services.1 Thus, it is no surprise that the hospitality industry is labor-intensive; many staff members of all organizational levels are needed. The majority of these employees are entry-level personnel. Their work is directed by supervisors, several of whom were line level employees earlier. These "first-level" managers are critical to the success of the organization. They not only implement procedures and emphasize the organization's culture, but also serve as the link between staff and higher levels of the organization. 2 As a team, we interviewed six members of the executive team at Hilton Boston Back Bay: Debra Small, director of Human Resources; Edward Ortiz-Alcantara, manager of Human Resources; Paul Dwyer, Director of Security; Ruth Raposo, Director of Housekeeping; Stan Pendrak, Director of Catering; and John Sparaco, Assistant Banquet Manager. The purpose of our interview sessions was to learn the functions of the department, the roles of the executives/managers, and to understand how the organization functions. The Seven S Model is a useful tool for companies to determine what works in their organizations. The hard variables - Structure, Strategy, and Systems - must align with the soft

  • Word count: 11934
  • Level: GCSE
  • Subject: Business Studies
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The Effects of Non-monetary Incentives on Employees

Running Head: THE EFFECTS OF NON-MONETARY INCENTIVES ON EMPLOYEES The Effects of Non-monetary Incentives on Employees [Name of the writer] [Name of the institution] The Effects of Non-monetary Incentives on Employees Chapter 1: Introduction ?utlin? Thi? r????rch f?cu??? ?n th? v?ri?u? ??p?ct? ?f N?n-m?n?t?ry Inc?ntiv?? ?n ?mpl?y??? ?nd c?mpri??? ?f th? f?ll?wing ch?pt?r?: (1) Intr?ducti?n (2) Lit?r?tur? R?vi?w (3) Pr?p???d M?th?d?l?gy R?ti?n?l? Thi? ?tudy highlight? m?ny i??u?? r?l?t?d t? N?n-m?n?t?ry Inc?ntiv?? ?nd giv?? ? br??d ?n?ly?i? ?f t?ngibl? n?n-m?n?t?ry inc?ntiv?? t? ?cc?mpli?h ? firm'? ?mpl?y?? m?tiv?ti?n g??l? b?tt?r th?n ? c??h inc?ntiv? ?f ?qu?l m?rk?t v?lu?. Firm? f?c? th? ch?ll?ng? ?f m?tiv?ting th?ir ?mpl?y??? t? put f?rth th? ?ppr?pri?t? ?m?unt ?nd typ? ?f ?ff?rt. ?n? t??l firm? u?? t? ?cc?mpli?h thi? ?bj?ctiv? i? th? u?? ?f ? lump-?um b?nu?. F?r ?x?mpl?, ? firm might giv? ? ??l??p?r??n ? $5,000 c??h b?nu? f?r ?xc??ding hi? ?r h?r qu?t? f?r th? y??r. ?lt?rn?tiv?ly, th? firm c?n pr?vid? high-?nd m?rch?ndi?? ?r v?c?ti?n tr?v?l ?uch ?? ? trip t? H?w?ii f?r which th? ?mpl?y?? w?uld n??d t? p?y $5,000. I will u?? th? t?rm t?ngibl? n?n-m?n?t?ry inc?ntiv? t? d??crib? inc?ntiv?? lik? thi? trip t? H?w?ii which ?r? p?rf?rm?nc? b???d, n?n-c??h, with n?n-trivi?l m?rk?t v?lu?. Wh?n ch???ing th? typ? ?f ?xtrin?ic inc?ntiv? t? ?ff?r, ? firm w?uld lik? t?

  • Word count: 11913
  • Level: GCSE
  • Subject: Business Studies
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Liberalization: where it has lead us and where it is headed

Liberalization: where it has lead us and where it is headed Since 1991, the Indian economy has been running under the mantra of "liberalization". While there has been almost unanimous approval amongst the more affluent sections of the population for liberating the consumer goods sector from the "License Raj" of the previous decades, external liberalization has been subject to far more scrutiny, and has generated considerable controversy and debate. The extent to which the economy should be decontrolled with respect to the international sector is not only of economic relevance but goes to the whole issue of national sovereignty and security. External Liberalization Whereas domestic industrialists and investors come under the purview of national laws - and are therefore subject to a modicum of democratic control - that can rarely be said of foriegn investors. Numerous case studies from the experience of other developing countries show that the dependance on foriegn capital has invariably led to sacrificing national policy goals in favor of the demands and conditions of international lending agencies and other powerful agents of international finance coporations like credit rating companies, analysts for banks and mutual funds, and representatives of insurance companies. The examples from Mexico, and now from South East Asia all show that even before rapid economic growth

  • Word count: 11913
  • Level: GCSE
  • Subject: Business Studies
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Electical Shop

Electrical Shop This project requires me to produce a imaginary business. To do this I must research into all aspects of a business, using books, people, and computer resources. To help me do this I will create action plans, that I will evaluate and redesign as I proceed during the project. The reason for the action plan is to help keep track and organise what I am doing, it also shows points that I must cover for my business to be successful. In this project there are certain parts of the project that can be decided before I created a action plan these are: What will I sell- I will sell electrical goods like televisions, videos, and hi-fis My shop name- I will call my shop "Kes" (Kapur's electrical shop). From what I already know I have decided to make my business a sole trader operation as these are the easiest to set up. Also in a sole trader business I will get to keep all of the profits. Also as I am a sole trader business there are less regulations that I have to comply with. As a sole trader I do not have to make my business accounts available to any one except the inland revenue. This is useful as it saves me time, and it keeps my business dealings secret to the public. What is the aim of "kes" The aim of "Kes" is primarily to be able to compete with other companies in the local area. Also to brake even, but provide a high quality service to the public. Then

  • Word count: 11704
  • Level: GCSE
  • Subject: Business Studies
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Applied Business Unit 1

Asda Asda was formed back in 1965 when associated dairies and the Asquith brother's supermarket chain joined to form Asda Stores Ltd. Asda was an independent business which was expanding throughout Britain offering shoppers 'permanently low prices'. In 1999 it was taken over by Wal-mart a foreign American company. Since then its present ownership has been a PLC. Asda's main activity is selling food based products some of which are leading brands and others are its own local brand. The local Asda brand outsells the leading brand by a stunning 10 to 1. The other activities include a limited range of consumer electronics, home and leisure products and a wide range of cleaning products etc. Recently Asda has introduced its own clothing brand called George which is now a £2 billion a year global business. It is so successful that it can also be founded at Wal-mart stores as well. Asda has now entered into the booming market of financial services, it now does credit cards with rewarding interest rates and has entered itself to do pet, car and travel insurance. In recent years it has opened up a website that provides online shopping to customers and also provides a standard delivery service. Aims and Objectives Asda's aim since it started of in 1965 to present is still the same. 'To be Britain's best value retailer exceeding customer needs... Always' In simpler words

  • Word count: 11638
  • Level: GCSE
  • Subject: Business Studies
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Plannng and research. I would like to open a African restaurant, food from all over the continent Africa. My aim is to have different races come and try what real African food and try food from that side of the world

Tranquil I would like to open a African restaurant, food from all over the continent Africa. My aim is to have different races come and try what real African food and try food from that side of the world .I believe that a restaurant is a place of relaxation and comfort ability both environmentally and in the catering. I want the restaurant to be a home away from home. I want there to be a tropical feeling and where it feels like the world has been condensed into one place. Restaurants generally provide a service. The provide food. All restaurants all different, it may be Chinese, Indian, English or Italian Restaurant patrons want to be delighted, but not necessarily surprised. If they're anticipating a family-style steakhouse but find themselves in a more formal environment with a bewildering gourmet menu, the surprise alone may keep them from enjoying the restaurant. Concepts give restaurateurs a way to let patrons know what to expect and also provide some structure for operation. Some of the more popular restaurant concepts include: Casual-dining restaurants, Family-style restaurants, Ethnic restaurants, Seafood and Steakhouses Family- style establishments offer speedy service and menus appealing to a broad range of customers, from children to seniors. Family-style restaurants have prices slightly higher than those at fast-food restaurants, yet still provide table

  • Word count: 11561
  • Level: GCSE
  • Subject: Business Studies
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