Media Languages and Categories

Media Languages and Categories The codes and conventions of a Disney movie combine to create a classic Disney movie. The Lion King and Tarzan are classic examples of the codes and conventions used which will be compared in this essay. Both The Lion King and Tarzan have a very big appeal to the audience, the music, colour, character roles and comedy are all features which take part in the codes and conventions of a Disney movie. The ideology of a Disney movie is that good beats evil and hero beats villain. The general storyline of a Classic Disney movie is Equilibrium, Disequilibrium and then Equilibrium. This is specifically done to effect target audience by tension to the movie and a threat to the heroic character. In The Lion King the very opening soundtrack is a non diegetic sound. It is a very powerful piece of music, which is fast paced and creates a lot of hype. Symbolically this track is played whilst Simba the new born baby is lifted to the sky. The music symbolises the character personality of Simba-loud, active and easily excitable. Comparing this to Tarzan, we hear a non diegetic sound in the form of tribal drumming and vocals playing together. This sound may iconize the environment which Tarzan has grew up to live in. Both pieces of music create a very happy and joyful mood within the audience because of the soft, relaxing and soothing sounds. However, The Lion

  • Word count: 2603
  • Level: GCSE
  • Subject: Media Studies
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"How do the Metropolitan Police use video game codes and conventions to discourage violence amongst teenagers?"

"How do the Metropolitan Police use video game codes and conventions to discourage violence amongst teenagers?" "Knife Menace every 4 Minutes" was a headline in The Sun newspaper, 17th July 2008. It reported that more than 350 knife crimes are committed everyday and nearly 130,000 offences involving knives last year, not even including under-16s: what is believed to be the leading age group in violent crime. So knife crime is on the rise, with nearly 1 in 8 violent crime involving school-age children, 52% committed by criminals aged 16-24. But why is knife crime suddenly such an issue in the UK with youths? Maybe it is because of the media, and also moral panic. The moral panic about violent crime started when 11 year old Rhys Jones was shot dead in a pub car park in Croxteth. This widely publicized event then led to many more reports of violent crime by youths, meaning more stories to be reported in the media. The media then uses its power to present to the public the amount of knife crime and the involvement of youths; people assume that most teens are associated with violence, gangs and crime. Alf Hitchcock, Deputy Assistant Commissioner, spoke on the age groups associated with knife crime, and was talking about the "worrying change in the age profile" of knife crime victims and offenders, which had decreased from mid-late teens to early twenties, down to

  • Word count: 2597
  • Level: GCSE
  • Subject: Media Studies
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Marketing plan for the Hindustan Times.

MARKETING PLAN For THE HINDUSTAN TIMES Marketing Plan I.Executive Summary. Hindustan Times was incorporated in the year 1901. It is owned by the K K Birla group. It has the largest leadership in North India. It is the 6th largest English language daily newspaper circulation in the world. Hindustan Times is the Third largest circulated English newspaper in India. It has been Delhi's largest circulated paper till recently. It has been loosing its market share to Times of India. Hindustantimes.com has for the second consecutive year become the only Indian website to figure in the Forbes List of Best Foreign newspapers and retained its 7th rank for excellence in design, content and originality. II. Industry Analysis. India is the world's largest democracy, a land as rich in history and diversity as it is vast in size and population. The country's literacy rate is climbing; its population is over 1 billion. The news media in India is thriving. Newspaper circulation and penetration are growing rapidly and in the past few years independent satellite and cable television has exploded. Newspaper circulation in India is currently around 32 million copies daily. Television viewer ship is estimated at 300 million. However radio remains the most popular source for news and information. All India radio once government controlled reaches 97% of the population. Despite the rapid

  • Word count: 2594
  • Level: GCSE
  • Subject: Media Studies
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Food Inc Movie review. FOOD, Inc discusses the downfall and degradation of Americas food industry.

Geography Coursework 2011 Movie Review: FOOD, Inc The pigs shift uncomfortably in the small, metal pen. They sniff each other with their snouts, snorting. They are not sure why they have been herded there. For a moment there is a strange silence, broken only by the snorts of the pigs. Then, slowly increasing in volume, is a creaking, rumbling noise. Suddenly, a metal wall appears, and with a clean swipe pushes the pigs away, off the screen. The next scene shows the limp bodies of the pigs lying on a conveyor belt. This is certainly not a pleasing image, but it shows the gritty reality of the food industry represented in FOOD, Inc, Emmy-award winning director Robert Kenner's latest documentary. Released in 2008 at the Toronto International Film Festival and in 2009 in the United States of America and Singapore, this Magnolia Pictures and Participant Media production1 has been critically acclaimed across the world as a documentary which discusses and delves into the inside story of America's food industry, scoring well on many movie review websites and having a rating of 96%2. It documents the food industry's shortcomings and the harm and abuse it brings to the world-not just to animals but to humans and the environment as well3. FOOD, Inc discusses the downfall and degradation of America's food industry. It begins with the morphing of fast-food restaurants into a

  • Word count: 2573
  • Level: GCSE
  • Subject: Media Studies
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The director used many different ways to build up the fear of the shark, the shark being the star of the movie, Steven Spielberg had to use the music in the film, the theme music

Media coursework Jaws This essay is based on Jaw's by USA author Peter Benchley, the film was directed by Steven Spielberg an American film director and producer in 1975. He loved making adventure films, he also directed ''SAVING PRIVATE RYAN'' and ''CLOSE ENCOUNTES OF THE THRID KIND''. In 2006 he was listed the most powerful and influential figure in the motion picture industry. The film Jaws Is about a great white shark, an eating machine who finds himself a beach in the summer where he went to eat people . It was in a small island Amity Island that was very safe to be in before this eating machine came on board, it was up to the police chief Martin Brody to make sure people are safe and people have fun as well on the beach. The taking of Jaws cost almost $470, 653,000 it was launched in summer and was known as the summer blockbuster it was said to be the start of wonderful filmmaking as Steven Spielberg added great suspense and camera shots. John Williams the composer of the theme music benefited a lot after composing of theme music, Jaws led to his second Oscar award. This film was set in Amity on the 4th of July, which is a very important day in American history being the American Independence Day, Steven Spielberg set the film on this day because it was a day of freedom for America but the freedom has been

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  • Level: GCSE
  • Subject: Media Studies
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How have film/visual codes and conventions in Baz Luhrmanns adaptation of Romeo and Juliet been used to construct and interpret Shakespeares play for the modern audience?

‘Write an essay discussing how film/visual codes and conventions have been used to construct and interpret Shakespeare’s play for the modern audience’ Baz Luhrmann’s version of William Shakespeare’s Romeo and Juliet, created in 1996, is a great example of how a traditional play can be modernized and altered in order to appeal to a modern audience. He wanted to present Shakespeare’s play in a manner that would make it approachable to audiences of today. He intended to make no change in the language itself, but to change the surroundings to make the message clear for the people of this century. In order to appeal to a modern audience, Luhrmann uses a number of different film conventions that convey the many narrative conventions, resulting in the captivation and engagement of the modern audience. Some of these visual codes and conventions include dialogue, written text, costume, colour, use of camera, on screen text and many more. In conjunction with these video codes and conventions, he used many narrative conventions which include plot, characterisation, setting, themes and symbolism. All in all, Luhrmann’s aim was to make the film completely palatable to a modern audience and in my opinion he did this very effectively. The film begins with a modernised and captivating version of the prologue, a key aspect of the plot and a vital narrative convention. The

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  • Level: GCSE
  • Subject: Media Studies
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How does the director Stephen Spielberg use filmic techniques to build suspense and build tension for the audience in the film Jaws?

How does the director Stephen Spielberg use filmic techniques to build suspense and build tension for the audience in the film "Jaws"? Jaws is an expertly structured 180 minute creature feature. The film plays on the powerless and vulnerability of mankind against one of Mother Nature's most vicious mighty fish in water with serrated razorblades for teeth, the shark. Jaws has a simple plot about a man eating shark but this movie is made interesting and scary by the narrative. Originally based on the popular book by Peter Benchley "Jaws" is an expertly structured thrilling horror movie directed by Stephen Spielberg, an excellent film director. This film will have you on the edge of your seats. Chief Brody (Roy Schneider) has come from New York to escape the horrors of the rough drug fuelled crime on the streets to be chief of police in a small pleasant seaside resort in Amity Island, but little did he know that nature has more in store for him. The story is kicked off as a series of unfortunate shark attacks strike terror into the sunny seaside resort in Amity Island before the 4th of July holidays. But the gluttonous Mayor, Larry Vaughn (Murray Hamilton) is convinced that it is nothing as the 4th of July holidays are coming up and the tiny town depends on the income. However his plans have gone to waste when a little boy was taken by the shark in front of the public on

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  • Level: GCSE
  • Subject: Media Studies
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Compare/Contrast the media reality and reality of family in two media texts

Compare/Contrast the media reality and reality of family in two media texts Sitcoms & Advertisement 1) For my media coursework I am going to compare/ contrast the media reality and reality. Media reality is things that are being represented like the lifestyle people should have. It is things that are not necessarily real in the world. Mostly TV shows, ads and games they show that everyone is happy and that life is worry free. Everything is always good and never bad. On the other hand the reality is what is really happening in the world. There is no specific way people should behave, live or act. There are poor and rich people, not just poor. There are cool and not cool things in the world just like everything else. Not everything is good, because there are so many bad things happening. In media reality clothes are being represented like the symbol of being cool. Nike and Adidas are cool, but things bought in a local shop are not. And that is because we see all those ads telling us that we can be cool by wearing Nike and Adidas and everyone wants to be cool. And in reality any brand clothes would be ok to people who don't watch TV, read or see any ads. They are all the same quality. 2) Family is one of many things that are shown a lot in Media world. It has a load of its own messages and values. The media reality about families is that they are usually nuclear,

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  • Level: GCSE
  • Subject: Media Studies
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Analyse the methods used to make the opening battle sequence of Saving Private Ryan both shocking and realistic, and how effective you find it as an introduction to the film.

Analyse the methods used to make the opening battle sequence of Saving Private Ryan both shocking and realistic, and how effective you find it as an introduction to the film. Saving Private Ryan takes place in 1994 Europe and starts off with the battle of Normandy Beach. It was directed by Steven Spielberg and written by Robert Rodat, this film received five Oscars, and a whopping 52 wins and 53 nominations for various awards. Saving Private Ryan is an action film based around World War II and was released on July 24, 1998 in the United States. The all star cast starring Tom Hanks, Matt Damon, Tom Sizemore and Edward Burns brings to life the horror of war. As the allied forces begin to get a foothold of Omaha, Captain James Miller is ordered to take his squad behind enemy lines on a dangerous mission to find and retrieve one man, Private James Ryan. The youngest of four brothers, Ryan is the last survivor; the other three get killed in combat. As the squad push deeper into enemy territory they question themselves about their orders. Why are eight men risking their lives to save just one? The film lasted two hours and fifty minutes. Steven Spielberg wanted make the film and the battle sequences realistic as possible because he wanted to make the audience watching the film get the reality of how terrifying the real war really was. The Longest Day was released in 1962, only

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  • Level: GCSE
  • Subject: Media Studies
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The Birds is a suspense film directed by Alfred Hitchcock based on the 1952 novella The Birds by Daphne du Maurier.

'The Birds' is a suspense film directed by Alfred Hitchcock based on the 1952 novella 'The Birds' by Daphne du Maurier. It depicts a small town in the San Francisco Bay Area which is, suddenly and for unexplained reasons, the subject of a series of widespread and violent bird attacks over the course of a few days. The story mainly focuses Melanie Daniels, a wealthy socialite whose father is an owner of a large newspaper. Melanie visits a San Francisco pet shop to pick up a bird she had ordered for her aunt. There she meets Mitch Brenner, a lawyer who is looking for a pair of lovebirds to give to his sister. Mitch, who is also one of the main characters in 'The Birds', sees Melanie and pretends to mistake her for a salesperson. Melanie acts the role, believing that she is fooling Mitch, until he reveals that he has known all along that she did not work in the shop. This is the point in the film that Melanie becomes angry with Mitch but at the same time she sees him as a potential boyfriend or partner. Melanie then buys the love birds and follows Mitch up to Bodega Bay, a small village up the Pacific coast. It is then that everything turns bad... Alfred Hitchcock is considered the acknowledged auteur master of the thriller or suspense genre, manipulating his audience's fears and desires, and taking viewers into a state of association with the representation of reality facing

  • Word count: 2478
  • Level: GCSE
  • Subject: Media Studies
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